Data

Our Expertise

Organizations of all sizes and industries find themselves deluged by an unceasing torrent of data coming from a multitude of sources in many formats which are stored in disparate systems. The challenge is also capturing data at lowest levels of detail and keeping more history than ever before and managing the storage of the increasing volumes of data. But for some organizations the applying data science and using machine learning and predictive analytics is where the true value is derived from data.

Ventana Research offers research-based guidance on data processing and data management to help you expand competencies that will enhance the value of information. Our insights on smarter storage, integration, virtualization, governance and preparation will enable you to embrace new methods for using information effectively.

Contact us to learn more.

 

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Through 2026 the development of intelligent applications providing personalized experiences will drive demand for data platforms capable of supporting a mix of operational and analytic processing.

Matt_Aslett

Matt Aslett

VP & Research Director

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Ventana On-Demand (VOD) is an advisory service that provides access to exclusive research and monthly dialogue with our analysts.Visit the services page to learn more.
Analyst Perspective
Data Lakes Meet Data Warehouses

In this analyst perspective, Dave Menninger takes a look at data lakes. He explains the term “data lake,” describes common use cases and shares his views on some of the latest market trends.

Analyst Perspective
Data in 2020: Ventana Research Agenda

Ventana Research recently announced its 2020 research agenda for data, continuing the guidance we’ve offered for nearly two decades to help organizations derive optimal value and improve business outcomes.

Analyst Perspective
Uncovering Trends in Data Governance

Effectively managing data privacy and security is a high-stakes matter.

Analyst Perspective
Five Modern Data Architecture Trends

I was recently asked to identify key modern data architecture trends.

Analyst Perspective
MicroStrategy World 2020

MicroStrategy recently held its annual user conference, which focused on the theme of the “Intelligent Enterprise.”

Videocast
Key Requirements for Today’s Modern Data Warehouse

Organizations today need to rely on data more than at any point in the past. This is because understanding the details of your business operations can mean the difference between success and failure.

Analyst Perspective
DataOps: Managing the Process and Technology

For decades, data integration was a rigid process. Data was processed in batches once a month, once a week or once a day. Organizations needed to make sure those processes were completed successfully—and reliably—so they had the data necessary to mak

Viewpoint
Scalability and Flexibility Critical to the Modern Data Warehouse

Today’s fast-paced world requires responsiveness in all types of interactions with customers, prospects, partners and employees. Organizations must be able to respond in the moment or risk missing the opportunity altogether. To do this, the systems a

Viewpoint
Improve Financial Services with Event Stream Data

Streaming data will be transformative to the future of financial services organizations. It can provide the critical, timely information needed to deliver world-class customer service, detect and prevent fraud, tie together disparate legacy systems o

Viewpoint
Insurers Use Event Stream Data to Transform Services

Streaming data is transforming how insurance companies provide their services. It can offer critical information needed to underwrite risks with better information, detect and prevent fraudulent claims, deliver world-class customer service and tie to

Viewpoint
Retailers Improve Performance Using Event Stream Data

Streaming data is transforming how retailers operate. Retail’s evolution from brick-and-mortar to omnichannel has provided organizations with better information about customer behavior while also increasing the expectations of consumers regarding the

Analyst Perspective
Diving Deeper into the Data Lake

A data lake is a centralized repository designed to house big data in structured, semi-structured and unstructured form.

Analyst Perspective
Molecula Earns Ventana Research 13th Digital Innovation Award for Data

Ventana Research has awarded Molecula its 2020 Digital Innovation Award for Data. This award acknowledges the technology vendor that best exemplifies innovation in data and associated technologies for supporting information management-related needs.

White Paper
Data Warehouses Meet Data Lakes

For decades, organizations have recognized the need to perform analyses that draw upon information from various parts of an organization. Product profitability analyses require production costs, selling costs and customer service costs.

Viewpoint
Cloud Migration Tips, Tricks and Traps

For a variety of reasons, organizations are moving their workloads to the cloud. Our research shows that one-third of organizations have their primary data lake platforms in the cloud and most organizations (86%) expect the majority of their data to

Analyst Perspective
Emerging Data Platforms Tackle Big Challenges

Organizations are always looking to improve their ability to use data and AI to gain meaningful and actionable insights into their operations, services and customer needs.

Analyst Perspective
Snowflake Builds on Its Success

Traditional on-premises data processing solutions have led to a hugely complex and expensive set of data silos where IT spends more time managing the infrastructure than extracting value from the data.

Analyst Perspective
Tableau and Salesforce bring New Look to Business Analytics

Businesses are transforming their organizations, building a data culture and deploying sophisticated analytics more broadly than ever.

Analyst Perspective
Cloudera Consolidates Its Data Platform

Organizations are dealing with exponentially increasing data that ranges broadly from customer-generated information, financial transactions, edge-generated data and even operational IT server logs.

Analyst Perspective
Introducing Precisely for Data Integrity

Data is becoming more valuable and more important to organizations. At the same time, organizations have become more disciplined about the data on which they rely to ensure it is robust, accurate and governed properly.

Analyst Perspective
The Ventana Research 2021 Market Agenda: How Digital Effectiveness Impacts Organizational Agility

Ventana Research has announced its market agenda for 2021, continuing the tradition of transparency in our efforts to educate and guide the technology market but also our independence as we do not share our market agenda or analyst perspectives with

Analyst Perspective
Data in 2021: Ventana Research Market Agenda

Ventana Research recently announced its 2021 Market Agenda for data, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value and improve business outcomes.

Analyst Perspective
Informatica Continues to Evolve Data Management Platform

Organizations are accelerating their digital transformation and looking for innovative ways to engage with customers in this new digital era of data management.

Analyst Perspective
Dataiku Streamlines AI/ML

Organizations are becoming more and more data-driven and are looking for ways to accelerate the usage of artificial intelligence and machine learning (AI/ML).

Value Index
Analytics and Data 2021 Value Index

This report evaluates the following vendors that offer products that deliver analytics and BI as we define it: Amazon.com Inc., Board International, Domo, Infor, Information Builders Inc., IBM, Google LLC, Microsoft Corporation, MicroStrategy, Oracle

Value Index
Mobile Analytics and Data 2021 Value Index

This report evaluates the following vendors that offer products that deliver analytics and BI as we define it: Amazon.com Inc., Board International, Domo, Infor, Information Builders Inc., IBM, Google LLC, Microsoft Corporation, MicroStrategy, Oracle

Value Index
Embedded Analytics and Data 2021 Value Index

This report evaluates the following vendors that offer products that deliver embedded analytics and business intelligence as we define it: Amazon.com Inc., Board International, Domo, Google LLC, Infor, Information Builders Inc., IBM, Microsoft Corpor

Analyst Perspective
Incorta Streamlines Analytics with Direct Data Access

The amount of data flowing into organizations is growing exponentially, creating a need to process more data more quickly than ever before.

Analyst Perspective
DataRobot Automates and Simplifies AI/ML

Machine learning is valuable for organizations, but it can be hard to deploy. Our Machine Learning Dynamic Insights research identifies that not having enough skilled resources and difficulty building and maintaining ML systems are pressing challenge

Analyst Perspective
Why Your Data Lake Needs Bad Data

Everyone talks about data quality, as they should. Our research shows that improving the quality of information is the top benefit of data preparation activities.

Viewpoint
Time to Take Another Look at MDM

Master data management (MDM) as a discipline has been around for decades. And MDM software has been evolving over time to help organizations meet their changing data requirements. But if your understanding of MDM software is even a little bit dated,

Analyst Perspective
Alation Helps Organizations Get More Value From Data

Alation recently announced the release of its 2021.1 version, introducing new data governance capabilities, enhancements in search and discovery through data domains, and extended connector and query coverage for data sources.

Viewpoint
Better Insights with External Data

External data can be valuable to many organizations for a variety of reasons. It can be used by planning and operations teams to benchmark an organization’s financial or operational performance. It can enrich the data an organization collects and ana

Analyst Perspective
Teradata Expands Vantage Enterprise Data Platform

Teradata introduced some enhancements to its Vantage platform last year in which they expanded its analytics functions and language support, and strengthened tools to improve collaboration between data scientists, business analysts, data engineers an

eBook
Modern MDM Requirements

Master data management (MDM) is critical to ensuring that your organization has the clean, consistent data needed to operate efficiently and effectively. Excellent customer experiences and effective omnichannel engagement often depend on enrichment w

VentanaCast
Delivering Data and Analytics to HR and Finance

Human Resources and Finance are critical business functions. Engaging with the analytics associated with these areas will help improve business operations, but in many cases traditional data warehouses and analytics are so disconnected from the busin

Analyst Perspective
Innovit Named a Vendor with Merit in the 2021 PIM Value Index

We are happy to share some insights about Innovit MDM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

White Paper
Embracing Modern Data Governance Practices

For too long, data governance has been about preventing people from doing things with data. Yes, restrictions and controls over data are absolutely necessary and should be part of every organization’s information architecture. These controls are nece

Analyst Perspective
Confluent Helps Organizations Tackle Streaming Data

Confluent Platform is a streaming platform built by the original creators of Apache Kafka. It enables organizations to organize and manage streaming data from various sources. Confluent launched its IPO in June this year and raised $828 million to fu

White Paper
Avoiding Cloud Data Cost Overruns

The anticipated benefits of cloud computing have encouraged organizations to accelerate adoption of cloud-based applications and services. Data and analytics are no exception, especially as more and more of an organization’s data resides in the cloud

eBook
Simplify your Data and Analytics Architecture for Faster Insights

Master data management (MDM) is critical to ensuring that your organization has the clean, consistent data needed to operate efficiently and effectively. Excellent customer experiences and effective omnichannel engagement often depend on enrichment w

Analyst Perspective
Rapidminer Platform Supports Entire Data Science Lifecycle

Rapidminer is a visual enterprise data science platform that includes data extraction, data mining, deep learning, artificial intelligence and machine learning (AI/ML) and predictive analytics. It can support AI/ML processes with data preparation, mo

Analyst Perspective
Collibra Brings Effective Data Governance to Line-of-Business

Collibra is a data governance software company that offers tools for metadata management and data cataloging. The software enables organizations to find data quickly, identify its source and assure its integrity.

White Paper
The Digital Age of Data Intelligence

The age of data is here, and the value of all that data to organizations continues to increase. Data has, in fact, become integral to an organization’s ability to grow and thrive. So, it is essential that organizations tap into every available source

Analyst Perspective
The Weak Link in Data Governance? Analytics

Data governance is a hot topic these days. In fact, we are conducting benchmark research on the subject here. With increasing regulations such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), organizati

Infographic
DATA GOVERNANCE Doesn’t Have to Be Hard

For years data governance has been challenging for organizations. There have been too many different data-related technologies to manage and too many manual processes involved. As a result, data governance policies were restrictive and interfered wit

Analyst Perspective
Data Virtualization Brings Data Together Quickly and Easily

The technology industry throws around a lot of similar terms with different meanings as well as entirely different terms with similar meanings. In this post, I don’t want to debate the meanings and origins of different terms; rather, I’d like to high

Analyst Perspective
Use External Data Platform to Improve Analytics

Access to external data can provide a competitive advantage. Our research shows that more than three-quarters (77%) of participants consider external data to be an important part of their machine learning (ML) efforts. The most important external dat

eBook
Five Key Requirements of an External Data Platform

External data can be valuable to many organizations. It can enrich the internal data that an organization collects and analyzes about its customers, prospects and partners. Planning and operations teams can benchmark an organization’s financial or op

Market Perspective
Solace Event-Driven Architecture Enables Hybrid Cloud Computing

When you think about it, events are at the very core of computing, right down to the simplest if-then operation in a spreadsheet. Each event leads to a set of choices, often binary, which then become events in themselves.

Analyst Perspective
Databricks Lakehouse Platform Streamlines Big Data Processing

Databricks is a data engineering and analytics cloud platform built on top of Apache Spark that processes and transforms huge volumes of data and offers data exploration capabilities through machine learning models.

Market Perspective
Virtualizing Data Architectures for Hybrid Cloud-Computing

The virtualization of business and the evolution of digital transformation to applications and systems that operate in cloud computing — or the “as-a-service” environment — has fragmented enterprise and data architectures.

Webinar
Digital Age of Data Intelligence: Five Steps to Optimize Your Revenue Potential

The age of data is here, and all that data has become integral to an organization’s ability to grow and thrive. However, companies struggle with combining data science and technological advancements to establish data intelligence that is unified, sop

VentanaCast
Data in Motion

The availability of real-time data is changing the way we live and the types of systems we build. Organizations need more immediacy in their operations. Nearly half the participants in our Internet of Things research study indicated that it was essen

Analyst Perspective
Google Cloud Advances to Multi-Cloud

Enterprises looking to adopt cloud-based data processing and analytics face a disorienting array of data storage, data processing, data management and analytics offerings.

Market Perspective
Domino Manages Data Science Life Cycle

With more and more data available to analyze, organizations are realizing the value that sophisticated analyses using artificial intelligence and machine learning (AI/ML) can provide. The benefits of these analyses are significant: our Dynamic Insigh

Analyst Perspective
Blockchains for Medical Identity Management Face Challenges

The need for a COVID-19 vaccination “passport” has prompted some to suggest using blockchain technology as a means of reliably verifying an individual’s status at an international level.

Analyst Perspective
Cockroach Labs Brings Developers and Serverless Database Together

Breaking into the database market as a new vendor is easier said than done given the dominance of the sector by established database and data management giants, as well as the cloud computing providers. We recently described the emergence of a new br

Analyst Perspective
The Potential for Hybrid and Multicloud Platforms to Safeguard Data

It has been clear for some time that future enterprise IT architecture will span multiple cloud providers as well as on-premises data centers. As Ventana Research noted in the market perspective on data architectures, the rapid adoption of cloud comp

VentanaCast
Current Data Market Trends

Data Catalogs are fundamentally changing the way organizations think about and manage their data.

Market Perspective
Kyligence Brings Simplification to Data Processes for Analytics

Data platforms are designed to manage and analyze big data, enabling organizations to leverage their data to operate with greater efficiency across on-premises, hybrid and multi-cloud environments. Our Analytics and Data Benchmark Research finds that

Market Perspective
Chewy Earns Digital Leadership Award in Data with Alation for 2021

The annual Ventana Research Digital Leadership Awards recognize organizations and individuals that utilize technology to advance business and IT. The Digital Leadership Awards showcase the professional leadership and their use of business application

Market Perspective
Semarchy Brings Master Data Management to Line-of-Business Users

Digital transformation efforts are widespread, with most organizations focusing on the innovative use of data. Business users demand real-time, integrated analytics deployed through a unified platform with built-in machine learning (ML) that delivers

Analyst Perspective
Digital Business Market Agenda for 2022: Resilience and Readiness

With the announcement of Ventana Research’s 2022 Market Agenda, our expertise in Digital Business continues to advance the market need for effective investments into technology, and I will outline here the key areas of focus to provide insights to or

Analyst Perspective
Managing Data Effectively in 2022: Ventana Research Market Agenda

Ventana Research recently announced its 2022 Market Agenda for Data, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value and improve business outcomes.

Benchmark Research
Analytics and Data Benchmark Research

Today’s world runs on data, so to succeed organizations must use analytics to understand, plan and improve their operations. Ventana Research is conducting benchmark research to understand how organizations apply analytics to data, producing informat

Analyst Perspective
Hybrid Data Processing Use Cases

I recently described how the data platforms landscape will remain divided between analytic and operational workloads for the foreseeable future. Analytic data platforms are designed to store, manage, process and analyze data, enabling organizations t

Benchmark Research - VOD
Analytics and Data 2022 Benchmark Research Report

Organizations analyze the data they collect in a myriad of ways, providing insights and guiding decision-making through mathematics-based metrics. The resulting information can be distributed via traditional reports, visualized in a variety of displa

Analyst Perspective
Incorta Unifies Data Processing to Accelerate Analytics & BI

As I stated when joining Ventana Research, the socioeconomic impacts of the pandemic and its aftereffects have highlighted more than ever the differences between organizations that can turn data into insights and are agile enough to act upon it and t

Analyst Perspective
Good Data Governance Improves Business Processes

Many organizations invest in data governance out of concern over misuse of data or potential data breaches. These are important considerations and valid aspects of data governance programs. However, good data governance also has positive impacts on o

Analyst Perspective
Data Observability is Key to Ensuring Healthy Data Pipelines

I recently described the emergence of hydroanalytic data platforms, outlining how the processes involved in generating energy from a lake or reservoir were analogous to those required to generate intelligence from a data lake. I explained how structu

Analyst Perspective
Bigeye Provides Visibility into Data Reliability

As businesses become more data-driven, they are increasingly dependent on the quality of their data and the reliability of their data pipelines. Making decisions based on data does not guarantee success, especially if the business cannot ensure that

Analyst Perspective
Evolving NoSQL Database Functionality Fuels Adoption

The various NoSQL databases have become a staple of the data platforms landscape since the term entered the IT industry lexicon in 2009 to describe a new generation of non-relational databases. While NoSQL began as a ragtag collection of loosely affi

Analyst Perspective
Explorium Improves Machine Learning Models With External Data

Today, organizations understand the importance of good external data that can be integrated with internal data to train machine learning models. Our Machine Learning Dynamic Insights research showed that external data adds a significant value in gain

Analyst Perspective
Expanded NoSQL Use Cases Deserve a Second Look

I recently examined how evolving functionality had fueled the adoption of NoSQL databases, recommending that organizations evaluate NoSQL databases when assessing options for data transformation and modernization efforts. This recommendation was base

Analyst Perspective
Looker Simplifies Business Intelligence in the Cloud

Organizations face various challenges with analytics and business intelligence processes, including data curation and modeling across disparate sources and data warehouses, maintaining data quality and ensuring security and governance.

Analyst Perspective
Yellowbrick Paves the Way to Distributed Cloud

Despite widespread and increasing use of the cloud for data and analytics workloads, it has become clear in recent years that, for most organizations, a proportion of data-processing workloads will remain on-premises in centralized data centers or di

Analyst Perspective
The Benefits of Data Mesh Extend to Organizational and Cultural Change

Data mesh is the latest trend to grip the data and analytics sector. The term has been rapidly adopted by numerous vendors — as well as a growing number of organizations —as a means of embracing distributed data processing. Understanding and adopting

Analyst Perspective
Starburst Accelerates Analysis of Distributed Data

I recently described the growing level of interest in data mesh which provides an organizational and cultural approach to data ownership, access and governance that facilitates distributed data processing. As I stated in my Analyst Perspective, data

Market Perspective
Alteryx Accelerates Trifacta Push to Make Big Data Manageable

Improving the quality of information is cited by organizations as the leading benefit of data preparation activities. Data quality efforts are focused on clean data, but increasingly, the importance of bad data is also recognized. To be more accurate

Analyst Perspective
Regional Attitudes to Data Governance and Regulatory Compliance

Data governance is an issue that impacts all organizations large and small, new and old, in every industry, and every region of the world. Data governance ensures that an organization’s data can be cataloged, trusted and protected, improving business

Analyst Perspective
Real-Time Data Processing Requires More Agile Data Pipelines

I recently wrote about the importance of data pipelines and the role they play in transporting data between the stages of data processing and analytics. Healthy data pipelines are necessary to ensure data is integrated and processed in the sequence r

Analyst Perspective
Oracle Positions to Address Any and All Data Platform Needs

I recently described how the operational data platforms sector is in a state of flux. There are multiple trends at play, including the increasing need for hybrid and multicloud data platforms, the evolution of NoSQL database functionality and applica

Market Perspective
Vertica Unifies Analytics and Business Intelligence at Scale

Organizations face a variety of data and analytics challenges resulting from growth and increased scale. Multiple tools and techniques are needed to derive value from various databases. But, adding more systems means adding more complexities, which c

Analyst Perspective
Yugabyte Targets Developers to Accelerate Distributed SQL Database Adoption

Over a decade ago, I coined the term NewSQL to describe the new breed of horizontally scalable, relational database products. The term was adopted by a variety of vendors that sought to combine the transactional consistency of the relational database

Analyst Perspective
Are Serverless Databases the Best Fit for Your Organization?

The server is a key component of enterprise computing, providing the functional compute resources required to support software applications. Historically, the server was so fundamentally important that it – along with the processor, or processor core

Analyst Perspective
Accelerate Business Outcomes with Immuta Data Access Governance

The data governance landscape is growing rapidly. Organizations handling vast amounts of data face multiple challenges as more regulations are added to govern sensitive information. Adoption of multi-cloud strategies increases governance concerns wit

Analyst Perspective
SingleStore Positions Hybrid Data Processing for Data Intensity

I recently described the use cases driving interest in hybrid data processing capabilities that enable analysis of data in an operational data platform without impacting operational application performance or requiring data to be extracted to an exte

Analyst Perspective
Disentangling and Demystifying Data Mesh and Data Fabric

For many organizations, new technological investment and evolution will be required to facilitate adoption of data mesh. Meanwhile, the concept of the data fabric, a technology-driven approach to managing and governing data across distributed environ

Analyst Perspective
MariaDB Offers One Database for All Workloads

As I recently described, it is anticipated that the majority of database workloads will continue to be served by specialist data platforms targeting operational and analytic workloads, albeit with growing demand for hybrid data processing use-cases a

Benchmark Research - VOD
Data Governance 2022 Benchmark Research Report

Data governance has always been a critical part of the data and analytics landscape but was for many years seen as a preventative function that was designed to limit access to data to ensure compliance with security and data privacy requirements.

Analyst Perspective
Dremio Embraces Data Lakehouse with Cloud Launch

I previously explained how the data lakehouse is one of two primary approaches being adopted to deliver what I have called a hydroanalytic data platform. Hydroanalytics involves the combination of data warehouse and data lake functionality to enable

Analyst Perspective
Ahana Offers Managed-Services Approach to Simplify Presto Adoption

I previously described the concept of hydroanalytic data platforms, which combine the structured data processing and analytics acceleration capabilities associated with data warehousing with the low-cost and multi-structured data storage advantages o

Analyst Perspective
TigerGraph Promotes Graph Database for Data Science with ML Workbench

I recently wrote about the growing range of use cases for which NoSQL databases can be considered, given increased breadth and depth of functionality available from providers of the various non-relational data platforms. As I noted, one category of N

Analyst Perspective
Data Governance, Then and Now

We’ve recently published our latest Benchmark Research on Data Governance and it’s fair to say, “you’ve come a long way, baby.” Many of you reading this weren’t around when that phrase was introduced in 1968 to promote Virginia Slims cigarettes, but

Analyst Perspective
Data-Driven Agenda for Organizations

In this Analyst Perspective, I will outline the four key traits that I believe are required for a company to be considered data-driven.

Analyst Perspective
DataStax Provides a Platform for Data in Motion and at Rest

Streaming data has been part of the industry landscape for decades but has largely been focused on niche applications in segments with the highest real-time data processing and analytics performance requirements, such as financial services and teleco

eBook
Modern MDM Requirements

Master data management (MDM) is critical to ensuring that your organization has the clean, consistent data needed to operate efficiently and effectively.

Market Perspective
MongoDB Earns Data Digital Innovation Award for 2022

The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications as well as technology that contributes significantly to the improved processes and performance of an organization. Our

Analyst Perspective
Neo4j Expands Data Science Focus with New Managed Service

I recently explained how emerging application requirements were expanding the range of use cases for NoSQL databases, increasing adoption based on the availability of enhanced functionality. These intelligent applications require a close relationship

eBook
Simplify your Data and Analytics Architecture for Faster Insights

Organizations face increasing competition and compressed time frames that require intelligent use of all available data.

eBook
Future-Proof Your Data Lake Environment

Data lakes can provide organizations significant value and help them improve their business processes.

eBook
Collecting and Managing IoT Data for Analytics

While the Internet of Things (IoT) may still be unfamiliar to many consumers, businesses are well aware of its potential. More than 90% of participants in our research said that IoT is important to their future operations.

Research Perspective
External Data Is Valuable. Now What?

As organizations become more sophisticated in the use of data, the integration of external data grows in importance and frequency.

Viewpoint
Five Factors Driving Data-Intensive Information Architectures

Digital transformation is driving organizations to become much more data intensive. Organizations now process information from an increasing number of internal and external sources. There are many more devices generating information, including IoT se

Viewpoint
The Distributed Cloud Requires a Distributed Data Platform

Adoption of cloud and edge computing infrastructure has brought many benefits to organizations of all sizes. It has improved business agility by reducing the need for upfront purchasing, configuration and deployment of infrastructure, and reduced the

Research Perspective
Moving from Batch to Event Streaming

Operations are continuous in most organizations today and so too is the data these operations generate.

Research Perspective
Selecting a Platform for Enterprise Cloud Data Integration

Integrating cloud-based data with data inside the enterprise is increasingly important to many organizations, yet many rely on exporting data to spreadsheets and text files for this purpose. But these are outdated approaches that cannot provide eithe

Research Perspective
Embed Analytics for More-Informed Decisions

Self-service analytics is a goal for most organizations, but in many cases it has not become a reality. Just two out of five organizations (40%) report that users can analyze data without the assistance of IT. Yet those who are able to operate withou

White Paper
Optimize Analytical Processing

Apache Spark and massively parallel processing (MPP) analytical databases are designed for different things. The first generation of “big data” architectures relied upon the distributed Hadoop and MapReduce framework for analytical processing. This f

White Paper
Intelligent Insights for Everyone, Everywhere

In today’s dynamic business environment, organizations cannot fly blindly and expect to succeed. There is a trove of internal and externally sourced data available to organizations that can and should be used to improve decision-making.

White Paper
Data Drives Business

Data is an extremely valuable asset to almost every organization, and it informs nearly every decision an organization makes.

White Paper
Making Big Data Valuable

Big data, the massive amounts of data that today’s organizations collect, store and analyze, can be valuable in many places and many ways.

White Paper
New Approaches to Master Data Management

Accurate data is critical for business processes and operations. Billing customers, for example, requires accurate information regarding the product or service, prices, customer names and addresses and personnel authorized to use the product or servi

White Paper
Data and AI Governance for Trusted Insights

Analytics are critical to the efficient and effective operation of most modern organizations; to that end, trusted analytics require trusted data. Inaccurate and untrustworthy data means organizations cannot rely on the analyses produced using that d

White Paper
Data Warehouses Meet Data Lakes

For decades, organizations have recognized the need to perform analyses that draw upon information from various parts of an organization.

White Paper
Unlocking the Business Value of the Data Lake

Data lakes have enormous potential as a source of business intelligence when included as part of an advanced open data architecture.

White Paper
Cloud-Based Architecture for Data and Analytics

Organizations today increasingly are choosing to store their data and perform their analyses in the cloud. Our research finds that almost one-half (49%) of organizations are already using cloud-based analytics systems, and data is being migrated to t

White Paper
Decoupling the AI/ML Pipeline for Scale

Artificial intelligence and machine learning (AI/ML) are extremely valuable to organizations. Our research shows that AI/ML help organizations gain a competitive advantage and improve customer experiences, and have a direct impact on the bottom line,

White Paper
Embracing Modern Data Governance Practices

For too long, data governance has been about preventing people from doing things with data. Yes, restrictions and controls over data are absolutely necessary and should be part of every organization’s information architecture.

White Paper
Avoiding Cloud Data Cost Overruns

The anticipated benefits of cloud computing have encouraged organizations to accelerate adoption of cloud-based applications and services. Data and analytics are no exception, especially as more and more of an organization’s data resides in the cloud

White Paper
Enhance Analytics Performance and Impact in the Cloud

Data is moving to the cloud. As cloud applications have been adopted, this has meant that many critical sources of data for analytics now or soon will live in the cloud. In fact, almost two-thirds (61%) of participants in our research reported that t

Analyst Perspective
Ascend.io Automates Data Engineering

Data engineers, who are responsible for monitoring, managing and maintaining data pipelines, are under increasing pressure to deliver high-performance and flexible data integration and processing pipelines that are capable of handling the rising volu

Viewpoint
The Digital Potential of Data Intelligence

The digital age of data has dramatically transformed organizations by providing the insights that are necessary to confidently make decisions and take action.

Videocast
Key Requirements for Today’s Modern Data Warehous

Operating without data is like driving blindfolded. Organizations today need to rely on data more than at any point in the past. This is because understanding the details of your business operations can mean the difference between success and failure

Infographic
DATA GOVERNANCE Doesn’t Have to Be Hard

For years data governance has been challenging for organizations. There have been too many different data-related technologies to manage and too many manual processes involved. As a result, data governance policies were restrictive and interfered wit

Webinar
Webinar: Digital Age of Data Intelligence

The age of data is here, and all that data has become integral to an organization’s ability to grow and thrive. However, companies struggle with combining data science and technological advancements to establish data intelligence that is unified, sop

VentanaCast
Data in Motion

The availability of real-time data is changing the way we live and the types of systems we build. Organizations need more immediacy in their operations.

Webinar
Webinar: Evaluate Analytics and Data Vendors for Successful Outcomes

In this webinar, David Menninger, SVP and Research Director of Analytics and Data Research at Ventana Research, will share his insights on the analytics market and an understanding on how to successfully evaluate existing and potential new vendors.

Viewpoint
Give Business Analysts Better Choices for BI on Data Lakes

Big data is valuable. Our benchmark research shows that using big data analytics results in better communication, better alignment of the business, a competitive advantage, better responsiveness and decreased time to market.

Analyst Perspective
Streaming Data Success Relies on Managing Data in Motion and At Rest

I recently noted that as demand for real-time interactive applications becomes more pervasive, the use of streaming data is becoming more mainstream. Streaming data and event processing has been part of the data landscape for many decades, but for mu

Market Perspective
Data Lakes are Evolving and Delivering on Expectations

Data lakes began to emerge 10 years ago in response to the desire for analytic data platforms that could economically store and process large volumes of raw data. These platforms access data from multiple operational applications in a variety of form

White Paper
Top Five AI Considerations for Chief Data and Analytics Executives

Data is an extremely valuable asset for every organization, but it is meaningless until it is used to make actionable decisions. Given the volume of data generated and collected today, using artificial intelligence with machine learning (AI/ML) is th

Analyst Perspective
Rockset Offers Cloud-Based Real-Time Analytics

I have written recently about increased demand for data-intensive applications infused with the results of analytic processes, such as personalization and artificial intelligence (AI)-driven recommendations. Almost one-quarter of respondents (22%) to

Analyst Perspective
Confluent Addresses Data Governance for Data in Motion

I recently wrote about the need for organizations to take a holistic approach to the management and governance of data in motion alongside data at rest. As adoption of streaming data and event processing increases, it is no longer sufficient for stre

Research Perspective
MDM is Better with Intelligent Data Quality

Accurate data is critical for efficient business processes and operations, and to inform decision-making, but there are significant challenges to protecting data and ensuring its accuracy.

Analyst Perspective
The Data Catalog is Indispensable for Good Data Governance

Metadata-based data management functionality has had a role to play within products for data governance and business intelligence for much longer than that, of course, but the emergence of the data catalog as a product category provided a platform fo

Analyst Perspective
Enhancing Data Catalog with AI

Organizations are collecting data from multiple data sources and a variety of systems to enrich their analytics and business intelligence (BI). But collecting data is only half of the equation.

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Information Requirements Across the Organization

Information Requirements Across the Organization

Viewpoint
Debunking the Myths of Data and Analytics

Business analytics doesn’t have to be a mystery, yet there are many myths that persist about how to become a data-driven organization. In the age of disruption, organizations need to have access to all of their data, and they must be able to apply a

Analyst Perspective
Astronomer’s Cloud-Based Data Orchestration Brings Efficiency

Safeguarding the health of data pipelines is fundamental to ensuring data is integrated and processed in the sequence required to generate business intelligence. The significance of these data pipelines to delivering data-driven business strategies h

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Market Agenda & Calendar

Ventana Research maintains a rigorous approach to its areas of research expertise through a methodology of processes and activities to ensure we provide the best possible insights on technology across business and IT. This is represented in our Research Agenda, which is a foundation for providing actionable information and guidance to help you identify opportunities for improved competitiveness and effectiveness. Other industry analyst firms lack methodology and a publicly available research agenda and are easily biased by clients and the industry. We take pride in our reputation for independence and provide our research calendar and agenda for visibility into the upcoming months of activity.

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