Data

Our Expertise

Organizations of all sizes and industries find themselves deluged by an unceasing torrent of data coming from a multitude of sources in many formats which are stored in disparate systems. The challenge is also capturing data at lowest levels of detail and keeping more history than ever before and managing the storage of the increasing volumes of data. But for some organizations the applying data science and using machine learning and predictive analytics is where the true value is derived from data.

Ventana Research offers research-based guidance on big data and information management to help you expand competencies that will enhance the value of information. Our insights on smarter storage, integration, virtualization, governance and preparation will enable you to embrace new methods for using information effectively.

Contact us to learn more.

 

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By 2022, more than one-half of all data processes will use artificial intelligence and machine learning to boost the value that can be derived from the data.

David Menninger

David Menninger

SVP & Research Director of Data and Analytics Research

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Ventana On-Demand (VOD) is an advisory service that provides access to exclusive research and monthly dialogue with our analysts.Visit the services page to learn more.
Value Index
Analytics & Business Intelligence

Ventana Research provides unique insight into the analytics and business intelligence (BI) industry. This is important, as its processes and technology play an instrumental role in enabling an organization’s business units and IT to utilize its dat

White Paper
Applications in Cognitive Computing

Cognitive computing is only beginning to realize its vast potential; but already uses of critical importance have emerged: battling fatal diseases through better-informed decisions and personalized care; helping individuals gain confidence in their

White Paper
Best Practices for Optimizing Information 2014

In order to make wise decisions and build competitve advantage; organizations of all kinds need actionable information - that is; data placed in context so it can support decision-making. Moreover; they need to be able to make today's massive amount

Webinar
Best Practices in Big Data Analytics 2014

Big data is of immediate relevance to the situation many organizations face today. They need to store; process and use data in significantly greater volumes than ever before. The data comes from a larger number of sources and often differs in kind fr

Executive Summary
Big Data Analytics 2014

Applying analytics to big data can help organizations resolve many data-dependent management and operational issues encountered by both business units and the IT groups that support them. But many potential users aren�t sure precisely what big-data a

White Paper - VOD
Big Data Analytics 2014

Applying analytics to big data can help organizations resolve many data-dependent management and operational issues encountered by both business units and the IT groups that support them. But many potential users aren�t sure precisely what

Executive Summary
Big Data Integration 2014

Tools for big-data integration must be able to work with a range of underlying architectures and data technologies that were assessed including data appliances; flat files; Hadoop and in-memory computing as well as conventional database technologies

White Paper - VOD
Big Data Integration 2014

Ventana Research Big-Data Integration focuses on the issues associated with accessing and using big data efficiently and and using technologies and tools to facilitate these efforts. This research examined the use of big-data integration in the real

White Paper
Bridging the Gap between Content and Business Analytics

Organizations today must utilize many kinds of information to refine their strategy and make smart decisions. Typically this information is stored in a multitude of ready-to-use formats and locations � in-house in enterprise systems; remotely; on th

Webinar
Business Trends in Location Analytics 2011

Location Analytics is defined as the integration; access and use of geographic information and technology to help consumers and businesses to take action and make decisions efficiently and effectively. In addition; using this technology can add value

White Paper
Cognitive Systems Redefine Business Potential

Cognitive computing is a new category of information technology that combines proven technologies with sophisticated analytical algorithms; natural-language- and machine-based learning and massive computer processing power to yield probabilistic res

Webinar
Cryptic Web Data: The Hidden Opportunity in Big Data

The use of Big Data is prevalent in many companies and across industries. But even with all the tools available; there is still critical data that can escape analytics and is nearly impossible to get. Only 14% of companies being able to actually get

Value Index
Data Integration 2012

With the rise in the use of analytics and big data; companies are dependent on the data they collect. But if the data is not formatted in a way that analytics tools can access and use it; the results produced will be incomplete or inaccurate. This is

White Paper
Data Preparation Adds Value to Big Data

Data is an essential asset of all organizations. Its use impacts every aspect of a business; not least of all its profitability. Today's data comes from an array of often incompatible sources; including disparate in-house systems; cloud-based enviro

White Paper
Data Preparation: An Enterprise Imperative

Data is fuel for today�s businesses; they cannot run without it. Like other types of fuel; it must be processed and made ready to use. Many users; however; are unfamiliar with what is required to ensure that the data available to them meets their re

Infographic
Deploying Predictive Analytics for Competitive Advantage

Predictive analytics is a relatively straightforward idea: It is the use of past data to evaluate the likelihood of future outcomes�.

Research Perspective
Embracing Data Preparation

Data is a critical asset for business; but many business professionals have difficulty in getting to the data they need in a timely fashion. The inability to access data and prepare it for effective business use can impede efficiency in making decis

Viewpoint
Empower Business Intelligence for Big Data

Organizations of all sizes and in all industries are being deluged by a torrent of data coming from a multitude of sources in many formats. Typically this data is stored in an array of disparate systems. A key technology for processing and analyzing

Research Perspective
Fulfilling the Promise of Data Lakes

Organizations today can be overwhelmed by the flood of data they must deal with. This data arrives from many sources and also is generated internally � in both instances; rapidly; continuously and in a multiplicity of formats. Big data technology o

White Paper
Improving Performance in the Age of the Cognitive Enterprise

Cognitive systems have now become a reality; and are poised to disrupt long-held views of what computers are capable of. They will enable the emergence of new; highly productive business models; creating opportunities for some while threatening esta

Executive Summary
Information Optimization 2014

Organizations need access to timely; accurate information to effectively make decisions;compete; and prosper. But doing this remains more art than science. Accommodating to this situation � being able to act faster and smarter relying on fewer human

White Paper - VOD
Information Optimization 2014

Organizations need access to timely; accurate information to effectively make decisions;compete; and prosper. But doing this remains more art than science. Accommodating to this situation � being able to act faster and smarter relying on fewer human

Executive Summary
Internet of Things 2017

The Internet of Things (IoT) is a technology that extends digital connectivity to devices and sensors in homes; businesses; vehicles and potentially almost anywhere. This advance enables virtually any device to transmit its data; to which analytics c

White Paper - VOD
Internet of Things 2017

The Internet of Things (IoT) is a technology that extends digital connectivity to devices and sensors in homes; businesses; vehicles and potentially almost anywhere. This advance enables virtually any device to transmit its data; to which analytics c

White Paper - VOD
IT Analytics 2011

Ventana Research has completed research to benchmark organizations' use of IT analytics. The research assessed organizational  maturity by examining the adequacy of people; process; information and technology competencies required to make the mo

Research Perspective
Key Indicators and Data Enable Performance Management

Performance management consists of the strategy; methodologies and processes to manage the performance of an organization and its business network to achieve an agreed-upon set of goals and objectives. It is an undertaking that returns significant v

White Paper
Keys to a Successful Business Case for Big Data

Enterprises today must cope with huge and rapidly increasing volumes of data generated by more sources more often and in more formats � a veritable flood of data. Contained in this data are valuable insights that can improve the business�s competiti

White Paper
Master Data Management for Big Data

Big data has gained the attention of organizations seeking previously unavailable insights that help them compete better. Big data encompasses the storage and processing of any type and volume of information; structured or unstructured; arriving at

Executive Summary
Next Generation Predictive Analytics 2915

Many organizations become interested in predictive analytics as a way to enable them to adapt to a changing conditions and increasing pressure to perform. Intense global competition; new ways of conducting business (especially on the Internet) and di

White Paper - VOD
Next-Generation Predictive Analytics 2015

Many organizations become interested in predictive analytics as a way to enable them to adapt to a changing conditions and increasing pressure to perform. Intense global competition; new ways of conducting business (especially on the Internet) and di

Webinar
Next Generation Predictive Analytics 2015

Many organizations become interested in predictive analytics as a way to enable them to adapt to a changing conditions and increasing pressure to perform. Intense global competition; new ways of conducting business (especially on the Internet) and di

Webinar
Predictive Analytics: Entering the Mainstream

Predictive analytics is quickly moving out of the shadows into the organizational spotlight. Ventana Research finds that (37%) of companies say that predictive analytics capabilities are very important; yet only(13%) of companies use specific tools t

Webinar
Predictive Analytics: Too Important to Ignore

Analytics; and in particular predictive analytics are a high priority for organizations today; for one simple reason: Those who do not invest in it will fall behind their competitors. Join industry experts Tony Cosentino from Ventana Research and Ja

Research Perspective
Product Information Management in an Master Data Management World

Consistent; accurate product information is essential to meet the expectations of today�s customers. These demanding consumers want detailed information presented to them through whichever of the various channels; including websites and commerce sys

Infographic
Rethinking Data Integration: Business Users Need Integration

Deriving value from analytics requires organizations to prepare data for use; but today's explosion of data volumes; types and sources makes this a challenge�.

Infographic
Rethinking Data Integration: Innovation and Integration

Deriving value from analytics requires organizations to prepare data for use; but today's explosion of data volumes; types and sources makes this a challenge�.

Infographic
Rethinking Data Integration: Sources and Types of Integration

Deriving value from analytics requires organizations to prepare data for use; but today's explosion of data volumes; types and sources makes this a challenge�.

Research Perspective
Selecting a Platform for Enterprise Cloud Data Integration

Integrating cloud-based data with data inside the enterprise is increasingly important to many organizations; yet most rely on exporting data to spreadsheets and text files for this purpose. But these are outdated approaches that cannot provide eith

Viewpoint
Self-Service; an Essential Component for Modern Business Intelligence

Self-service business intelligence (BI) is all the rage these days; with self-service generally equated to usability. However; research suggests that effective self-service requires

Research Perspective
Simplifying Master Data Management

Data increasingly provides the backbone for all business processes and systems. Thus; the need for accurate; timely information is acute. But as sources and volumes of data increase at unprecedented rates; managing it consistently and keeping data d

Research Perspective
Streamlining Information for Consumer Goods

Consumer goods is one of the fastest changing industries in business today. The companies that comprise it frequently introduce new products and promotions and must respond with competitive speed to shifting consumer preferences. These market pressu

Research Perspective
Successful Geocoding Yields Powerful Business Results

Geocoding enriches the geographic context of business information; especially for organizations that operate internationally and those in certain vertical industries. The location intelligence it provides can enhance the value of information that va

White Paper
The Evolution of Cognitive Computing

Cognitive systems have now become a reality; and are poised to disrupt long-held views of what computers are capable of. They will enable the emergence of new; highly productive business models; creating opportunities for some while threatening esta

eBook
The Hybrid Cloud Helps Midsize Companies Compete

Sales forecasting has been an inexact science; often depending as much on gut instinct as on data. Two reasons for this imprecision are a lack of pipeline information and a reliance on spreadsheets to create and track forecasts. The alternatives; sal

Research Perspective
The Potential of Cognitive Computing Platforms

A new approach to information technology called cognitive computing promises to alter the business landscape by empowering businesses to make their business processes more effective. Relying on natural-language processing and machine-based continuou

Research Perspective
Three Reasons Why Visual Discovery Falls Short

Visual discovery enables organizations to visualize large volumes of data to find areas of opportunity and challenge. It provides a more intuitive representation of data than numbers in rows and columns. Visual discovery thus is an important additi

Research Perspective
Using Enterprise Geocoding for a Competitive Edge

The marketplace is a demanding taskmaster; it insists that a business stay agile and open to new ideas and directions in order to remain competitive. This has very much been the case with location as a customer and operational attribute. With striki

Infographic
Visualizing the Future of Analytics

Organizations are making analytics the highest-priority innovation technology. It's no wonder why. The demands placed on businesses today are unprecedented�.

Infographic
Why Data Preparation Maximizes the Value of Big Data

Making optimal use of the huge volumes and varied forms of big data is vital for business success. Big data systems help deal with this challenge; but the data�

White Paper
Analytic Discovery Unlocks Information for Business

Analytic discovery technology enables exploratory analysis that spans multiple data sets of various sizes and structures. It is similar to data science in that both use computer science and statistical techniques

eBook
Improving Financial Performance with Predictive Analytics

Many Organizations today are applying predictive analytics. 83% of participants in our research said that predictive analytics is important to their organization, and nearly all executives said they consider predictive analytics important.

White Paper
Advanced Analytics Enhances Business Intelligence

Today the need to process and analyze the ever larger volumes of data being generated is causing many businesses to consider expanding the capabilities of their business intelligence (BI) systems.

Viewpoint
Give Business Analysts Better Choices for BI on Data Lakes

Big data is valuable. Our benchmark research shows that using big data analytics results in better communication, better alignment of the business, a competitive advantage, better responsiveness and decreased time to market. But big data comes in man

White Paper - VOD
Data Preparation 2018

Data is essential to every aspect of business, and organizations that use it effectively are likely to gain advantages over competitors that do not. Information derived from this data is essential to address a variety of needs; the most common uses a

Executive Summary
Data Preparation 2018

Data is essential to every aspect of business, and organizations that use it effectively are likely to gain advantages over competitors that do not. Information derived from this data is essential to address a variety of needs; the most common uses a

Webinar
Are Your Analytics Speaking to You? Natural language processing is changing the face of BI and Analytics

Natural language processing, including natural language queries and natural language generation, change the way users can interact with data and information. For decades BI and analytics meant tables of numbers supplemented with charts and graphs. Mo

eBook
Collecting and Managing IoT Data for Analytics

While the Internet of Things (IoT) may still be unfamiliar to many consumers, businesses are well aware of its potential. More than 90% of participants in our research said that IoT is important to their future operations. Most said they view IoT as

White Paper
Building High-Quality and Complete Product Information

Product information management (PIM) landscape has changed drastically over the last few years, and many businesses are still trying to grapple with it.

Executive Summary
Data and Analytics in the Cloud 2015

Cloud computing is a major technology innovation. Many companies already use the cloud for business functions such as customer service sales marketing finance and human resources. Analytics and BI however have not migrated to the cloud as quick

Best Practices
Data and Analytics 2015

Cloud computing is a major technology innovation. Many companies already use the cloud for business functions such as customer service sales marketing finance and human resources. Analytics and BI however have not migrated to the cloud as quick

Webinar
Data and Analytics in the Cloud 2015

Cloud computing is a major technology innovation. Many companies already use the cloud for business functions such as customer service sales marketing finance and human resources. Analytics and BI however have not migrated to the cloud as quick

White Paper - VOD
Data and Analytics in the Cloud 2015

Cloud computing is a major technology innovation. Many companies already use the cloud for business functions such as customer service sales marketing finance and human resources. Analytics and BI however have not migrated to the cloud as quick

White Paper
Best Practices for Cloud-Based Analytics

"Cloud computing is changing how businesses access and use technology to innovate. It facilitates sharing of applications across the organization through various systems and collaboration on key issues and tasks. Cloud computing also enables organiz

Research Perspective
Five Costs and Perils of Spreadsheets for Business Analytics

Managing performance effectively requires that a company be able to provide executives managers and employees with accurate timely information and make it possible for them to work interactively with that information...

White Paper
Bringing Dashboards to Life

Dashboards combine and display information from various parts of an organization to create views of its overall status or of a particular function. For example, a dashboard of sales performance might include information about sales closed, leads gene

Viewpoint
Data Lake Platforms: The Key to Success

Data lakes are important. They provide organizations the opportunity to analyze data from all sources not just one and they allow organizations to analyze data at any level of detail. These analytical capabilities enable organizations to improve busi

Presentation - VOD
Monetizing Data Through Customer Facing Analytics

David Menninger shares research details on how real-world organizations are using customer-facing analytics to monetize their data.

Research Perspective
Evaluation Criteria for Enterprise Geocoding

The process of geocoding increases the quality of business information by augmenting geographic references to fully support operations and decision-making. Without the dimension added by geocoding, operational risk increases, business cycles are wast

Viewpoint
Compensation Software: Game-changing ROI Opportunity

Organizations around the world valiantly try each year to make it through another compensation planning cycle relying on spreadsheets. However, increasingly complex compensation process requirements make it more and more difficult for organizations t

Viewpoint
A New Era in Messaging as a Service

The transition to cloud computing has introduced new challenges for organizations seeking to satisfy the next generation of business requirements for digital transformation. Doing this is not simple; the reality is that the many disparate cloud-relat

eBook
Future-Proof Your Data Lake Environment

Data lakes can provide organizations significant value and help them improve their business processes. They provide the data needed by an organization to have a complete picture of its operations and its customers allowing it to stay ahead of its com

Presentation - VOD
Take the Lead: Activate Your Data Science Practice

This presentation by Ventana Research's David Menninger shares research details on the benefits of scalable, secure and deployment-ready platform approach to data science vs. one-off tool, proven architectures, capabilities and approaches that help k

White Paper
Apache Hadoop 3 Improves Big Data Workloads

Hadoop 3 is the third major revision of the big data distributed computing framework. The enhancements provide additional scalability and high availability features. They also enable new workloads involving artificial intelligence, machine learning a

Viewpoint
Streaming Data: A New Imperative

Organizations’ use of data and information is evolving as the amount of data and the frequency with which that data is collected both grow. Data now streams into organizations from a variety of sources such as social media feeds and internet of thing

Viewpoint
The Value of Multi-Model Databases

Relational database technology first appeared almost a half-century ago and for decades the database market appeared to be consolidating around the use of relational databases for most types of workloads, even if it wasn’t very well suited to some of

Dynamic Insights
Data Lakes

Data lakes, also called data hubs, offer a way to manage big data and make it available for analysis. A data lake combines massive storage capabilities for any type of data in any format with the processing power needed to transform and analyze the d

Presentation - VOD
Gateway to Modernizing Data Quality for the Enterprise

When a resource is important to a business, they watch over it: measure it, manage it, make sure it benefits them.

Analyst Perspective
Data Lakes Meet Data Warehouses

In this analyst perspective, Dave Menninger takes a look at data lakes. He explains the term “data lake,” describes common use cases and shares his views on some of the latest market trends.

Analyst Perspective
Data in 2020: Ventana Research Agenda

Ventana Research recently announced its 2020 research agenda for data, continuing the guidance we’ve offered for nearly two decades to help organizations derive optimal value and improve business outcomes.

Analyst Perspective
Uncovering Trends in Data Governance

Effectively managing data privacy and security is a high-stakes matter.

Analyst Perspective
Five Modern Data Architecture Trends

I was recently asked to identify key modern data architecture trends.

Analyst Perspective
MicroStrategy World 2020

MicroStrategy recently held its annual user conference, which focused on the theme of the “Intelligent Enterprise.”

Analyst Perspective
Historical Databases: Becoming a Thing of the Past?

Organizations’ use of data and information is evolving as the amount of data and the frequency with which that data is collected increase.

Analyst Perspective
Big Data, Machine Learning and Alteryx Inspires 2019

Alteryx Inspire 2019, this year's user conference for Alteryx, drew around 4500 customers, partners, and prospects to Nashville’s Gaylord Opryland Resort & Convention Center in Tennessee last month.

Analyst Perspective
Data Management on Display at Informatica World 2019

This year, I attended Informatica World 2019, Informatica's annual user conference.

Analyst Perspective
Embedded Data and Information Builders Summit 2019

Summit 2019, Information Builders' annual user conference, drew about 1000 attendees this year, including customers, partners and prospects all working with Information Builders' technologies.

Analyst Perspective
Qlik's shift to SaaS at Qonnections 2019

Qonnections 2019 is Qlik's annual user conference. Key news from this year's conference centered on acquisitions of Podium Data and Attunity, along with an expansion of certifications on Google Cloud Platform, AWS, and Azure, with the ability to supp

Analyst Perspective
Big Data for Business: A Requirement for Today’s Business Analytics

Organizations now must store, process and use data of significantly greater volume and variety than in the past.

Videocast
Key Requirements for Today’s Modern Data Warehouse

Organizations today need to rely on data more than at any point in the past. This is because understanding the details of your business operations can mean the difference between success and failure.

Analyst Perspective
DataOps: Managing the Process and Technology

For decades, data integration was a rigid process. Data was processed in batches once a month, once a week or once a day. Organizations needed to make sure those processes were completed successfully—and reliably—so they had the data necessary to mak

Viewpoint
Scalability and Flexibility Critical to the Modern Data Warehouse

Today’s fast-paced world requires responsiveness in all types of interactions with customers, prospects, partners and employees. Organizations must be able to respond in the moment or risk missing the opportunity altogether. To do this, the systems a

Viewpoint
Improve Financial Services with Event Stream Data

Streaming data will be transformative to the future of financial services organizations. It can provide the critical, timely information needed to deliver world-class customer service, detect and prevent fraud, tie together disparate legacy systems o

Viewpoint
Insurers Use Event Stream Data to Transform Services

Streaming data is transforming how insurance companies provide their services. It can offer critical information needed to underwrite risks with better information, detect and prevent fraudulent claims, deliver world-class customer service and tie to

Viewpoint
Retailers Improve Performance Using Event Stream Data

Streaming data is transforming how retailers operate. Retail’s evolution from brick-and-mortar to omnichannel has provided organizations with better information about customer behavior while also increasing the expectations of consumers regarding the

Analyst Perspective
Diving Deeper into the Data Lake

A data lake is a centralized repository designed to house big data in structured, semi-structured and unstructured form.

Analyst Perspective
Molecula Earns Ventana Research 13th Digital Innovation Award for Data

Ventana Research has awarded Molecula its 2020 Digital Innovation Award for Data. This award acknowledges the technology vendor that best exemplifies innovation in data and associated technologies for supporting information management-related needs.

White Paper
Data Warehouses Meet Data Lakes

For decades, organizations have recognized the need to perform analyses that draw upon information from various parts of an organization. Product profitability analyses require production costs, selling costs and customer service costs.

Viewpoint
Cloud Migration Tips, Tricks and Traps

For a variety of reasons, organizations are moving their workloads to the cloud. Our research shows that one-third of organizations have their primary data lake platforms in the cloud and most organizations (86%) expect the majority of their data to

Analyst Perspective
Emerging Data Platforms Tackle Big Challenges

Organizations are always looking to improve their ability to use data and AI to gain meaningful and actionable insights into their operations, services and customer needs.

Analyst Perspective
Snowflake Builds on Its Success

Traditional on-premises data processing solutions have led to a hugely complex and expensive set of data silos where IT spends more time managing the infrastructure than extracting value from the data.

Analyst Perspective
Tableau and Salesforce bring New Look to Business Analytics

Businesses are transforming their organizations, building a data culture and deploying sophisticated analytics more broadly than ever.

Analyst Perspective
Cloudera Consolidates Its Data Platform

Organizations are dealing with exponentially increasing data that ranges broadly from customer-generated information, financial transactions, edge-generated data and even operational IT server logs.

Analyst Perspective
Introducing Precisely for Data Integrity

Data is becoming more valuable and more important to organizations. At the same time, organizations have become more disciplined about the data on which they rely to ensure it is robust, accurate and governed properly.

Analyst Perspective
The Ventana Research 2021 Market Agenda: How Digital Effectiveness Impacts Organizational Agility

Ventana Research has announced its market agenda for 2021, continuing the tradition of transparency in our efforts to educate and guide the technology market but also our independence as we do not share our market agenda or analyst perspectives with

Analyst Perspective
Data in 2021: Ventana Research Market Agenda

Ventana Research recently announced its 2021 Market Agenda for data, continuing the guidance we have offered for nearly two decades to help organizations derive optimal value and improve business outcomes.

Analyst Perspective
Informatica Continues to Evolve Data Management Platform

Organizations are accelerating their digital transformation and looking for innovative ways to engage with customers in this new digital era of data management.

Analyst Perspective
Dataiku Streamlines AI/ML

Organizations are becoming more and more data-driven and are looking for ways to accelerate the usage of artificial intelligence and machine learning (AI/ML).

Value Index
Analytics and Data 2021 Value Index

This report evaluates the following vendors that offer products that deliver analytics and BI as we define it: Amazon.com Inc., Board International, Domo, Infor, Information Builders Inc., IBM, Google LLC, Microsoft Corporation, MicroStrategy, Oracle

Value Index
Mobile Analytics and Data 2021 Value Index

This report evaluates the following vendors that offer products that deliver analytics and BI as we define it: Amazon.com Inc., Board International, Domo, Infor, Information Builders Inc., IBM, Google LLC, Microsoft Corporation, MicroStrategy, Oracle

Value Index
Embedded Analytics and Data 2021 Value Index

This report evaluates the following vendors that offer products that deliver embedded analytics and business intelligence as we define it: Amazon.com Inc., Board International, Domo, Google LLC, Infor, Information Builders Inc., IBM, Microsoft Corpor

Analyst Perspective
Incorta Streamlines Analytics with Direct Data Access

The amount of data flowing into organizations is growing exponentially, creating a need to process more data more quickly than ever before.

Analyst Perspective
DataRobot Automates and Simplifies AI/ML

Machine learning is valuable for organizations, but it can be hard to deploy. Our Machine Learning Dynamic Insights research identifies that not having enough skilled resources and difficulty building and maintaining ML systems are pressing challenge

Analyst Perspective
Why Your Data Lake Needs Bad Data

Everyone talks about data quality, as they should. Our research shows that improving the quality of information is the top benefit of data preparation activities.

Viewpoint
Time to Take Another Look at MDM

Master data management (MDM) as a discipline has been around for decades. And MDM software has been evolving over time to help organizations meet their changing data requirements. But if your understanding of MDM software is even a little bit dated,

Analyst Perspective
Alation Helps Organizations Get More Value From Data

Alation recently announced the release of its 2021.1 version, introducing new data governance capabilities, enhancements in search and discovery through data domains, and extended connector and query coverage for data sources.

Viewpoint
Better Insights with External Data

External data can be valuable to many organizations for a variety of reasons. It can be used by planning and operations teams to benchmark an organization’s financial or operational performance. It can enrich the data an organization collects and ana

Analyst Perspective
Teradata Expands Vantage Enterprise Data Platform

Teradata introduced some enhancements to its Vantage platform last year in which they expanded its analytics functions and language support, and strengthened tools to improve collaboration between data scientists, business analysts, data engineers an

eBook
Modern MDM Requirements

Master data management (MDM) is critical to ensuring that your organization has the clean, consistent data needed to operate efficiently and effectively. Excellent customer experiences and effective omnichannel engagement often depend on enrichment w

Videocast
Delivering Data and Analytics to HR and Finance

Human Resources and Finance are critical business functions. Engaging with the analytics associated with these areas will help improve business operations, but in many cases traditional data warehouses and analytics are so disconnected from the busin

Analyst Perspective
Innovit Named a Vendor with Merit in the 2021 PIM Value Index

We are happy to share some insights about Innovit MDM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

White Paper
Embracing Modern Data Governance Practices

For too long, data governance has been about preventing people from doing things with data. Yes, restrictions and controls over data are absolutely necessary and should be part of every organization’s information architecture. These controls are nece

Analyst Perspective
Confluent Helps Organizations Tackle Streaming Data

Confluent Platform is a streaming platform built by the original creators of Apache Kafka. It enables organizations to organize and manage streaming data from various sources. Confluent launched its IPO in June this year and raised $828 million to fu

White Paper
Avoiding Cloud Data Cost Overruns

The anticipated benefits of cloud computing have encouraged organizations to accelerate adoption of cloud-based applications and services. Data and analytics are no exception, especially as more and more of an organization’s data resides in the cloud

eBook
Simplify your Data and Analytics Architecture for Faster Insights

Master data management (MDM) is critical to ensuring that your organization has the clean, consistent data needed to operate efficiently and effectively. Excellent customer experiences and effective omnichannel engagement often depend on enrichment w

Analyst Perspective
Rapidminer Platform Supports Entire Data Science Lifecycle

Rapidminer is a visual enterprise data science platform that includes data extraction, data mining, deep learning, artificial intelligence and machine learning (AI/ML) and predictive analytics. It can support AI/ML processes with data preparation, mo

Analyst Perspective
Collibra Brings Effective Data Governance to Line-of-Business

Collibra is a data governance software company that offers tools for metadata management and data cataloging. The software enables organizations to find data quickly, identify its source and assure its integrity.

White Paper
The Digital Age of Data Intelligence

The age of data is here, and the value of all that data to organizations continues to increase. Data has, in fact, become integral to an organization’s ability to grow and thrive. So, it is essential that organizations tap into every available source

Analyst Perspective
The Weak Link in Data Governance? Analytics

Data governance is a hot topic these days. In fact, we are conducting benchmark research on the subject here. With increasing regulations such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), organizati

Infographic
DATA GOVERNANCE Doesn’t Have to Be Hard

For years data governance has been challenging for organizations. There have been too many different data-related technologies to manage and too many manual processes involved. As a result, data governance policies were restrictive and interfered wit

Analyst Perspective
Data Virtualization Brings Data Together Quickly and Easily

The technology industry throws around a lot of similar terms with different meanings as well as entirely different terms with similar meanings. In this post, I don’t want to debate the meanings and origins of different terms; rather, I’d like to high

Analyst Perspective
Use External Data Platform to Improve Analytics

Access to external data can provide a competitive advantage. Our research shows that more than three-quarters (77%) of participants consider external data to be an important part of their machine learning (ML) efforts. The most important external dat

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Ventana Research 14th Annual Digital Innovation Award Winner

Ventana Research 13th Annual Digital Leadership Award Winners

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Ventana Research 2021 Market Agenda for Data

Research Calendar

Ventana Research maintains a rigorous approach to its areas of research expertise through a methodology of processes and activities to ensure we provide the best possible insights on technology across business and IT. This is represented in our Research Agenda, which is a foundation for providing actionable information and guidance to help you identify opportunities for improved competitiveness and effectiveness. Other industry analyst firms lack methodology and a publicly available research agenda and are easily biased by clients and the industry. We take pride in our reputation for independence and provide our research calendar and agenda for visibility into the upcoming months of activity.

October

November

December

What to see our research plans for the year?
Download the research agenda

Vendors Not Covered or Recommended

  • Actian
  • Aerospike
  • Aible
  • Alluxio
  • Amazon Web Services (AWS)
  • ArangoDB
  • Astera Software
  • Ataccama
  • Bitwise
  • Bsquare
  • Cazena
  • ChaosSearch
  • Cisco
  • Connotate
  • Datastrong
  • Datavail
  • Datometry
  • deepsense.ai
  • Dell
  • GE Digital
  • HP Enterprise
  • MapR
  • Nutonian
  • Pneuron
  • Red Hat
  • RedPoint
  •  
  • Savi Technology
  • Scribe
  • SingleStore (formerly MemSQL)
  • Software AG
  • StratIO
  • Tamr
  • TIBCO
  • TimeXtender
  • Treasure Data
  • Unifi (Acquired by Boomi)
  • Unravel Data
For more information on Vendor coverage, or to become a covered vendor, click here.

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