VP & Research Director of Analytics and Data Research
In an ever-changing real estate market, data and economic indicators are essential to formulating financial strategies.
To find revenue success in this new world, companies in the real estate industry need to adopt an approach that ensures the customer’s journey is proactively managed, from first engagement and throughout the entire buying life cycle.
In today’s competitive markets real estate organizations must be able to take advantage of opportunities immediately.
Data is fuel for today’s real estate organizations, which cannot run without it. Like other types of fuel, it must be processed and made ready to use.
The process of geocoding increases the quality of real estate information by augmenting geographic references to fully support decision-making.
Ventana Research provides a subject matter expertise-based Market Agenda built from our industry experience and market research methodology to provide business and technology insights for your vertical industry. This foundation provides actionable information and guidance to help you identify opportunities for continuous improvement. Unlike other industry analyst firms that do not have an agenda and are easily biased by their clients, we take pride in our passion for excellence and independence to reliably guide your strategy and plans.