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Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Analytics and Data
2023 Vendor and Product Assessment
Analytics and Data
The processes and technology of the analytics and data software industry continue to play an instrumental role in enabling an organization’s business units and IT to optimally utilize data in both tactical and strategic ways. To accomplish this, organizations must provide technology that can access the data, generate and apply insights from analytics, communicate the results and support collaboration as needed.
Analytics utilizes mathematics to create measurements and metrics that enable data to be evaluated in whatever form, in whatever tool or application is needed to provide insights and guide decision-making. In today’s data-driven world, organizations must use analytics to understand and plan the details of their operations across every department and across the lines of business and IT. Organizations use analytics to track costs, create staffing plans, assess employee and supplier performance, identify variances and plan corrective actions. Analytics also helps inform employees and facilitates communication throughout the organization to coordinate actions toward a common mission and specific objectives. Operating without analytics would be like flying a plane without an instrument panel.