Consumer goods organizations have yet to grasp fully the value of managing product information efficiently across marketing for all business channels.
How your consumer products organization utilizes data is essential to your success.
Complete and accurate product information is the foundation of every consumer goods organization.
Ventana Research provides a subject matter expertise-based Market Agenda built from our industry experience and market research methodology to provide business and technology insights for your vertical industry. This foundation provides actionable information and guidance to help you identify opportunities for continuous improvement. Unlike other industry analyst firms that do not have an agenda and are easily biased by their clients, we take pride in our passion for excellence and independence to reliably guide your strategy and plans.