Partner, Head of Software Research
Organizations must improve how they market and sell products to their buyers.
By being applied to broad, diverse sets of data, analytics can provide richer performance measures that offer executives and managers deep insights into how well the business is doing and why.
Manufacturing organizations today must continually reassess their human capital management (HCM) strategies and supporting technologies.
Ventana Research suggests manufacturing organizations investigate IIoT, digital twin and smart manufacturing systems to gain insights from analytics.
Significant economic, business and digital transformation requires manufacturers to modernize how they operate to meet customer and retail expectations.
A manufacturing organization that is already digitally connected internally and with customers and the supply chain needs consistent product information.
Despite significant investments in BI software, many manufacturing organizations continue to operate with a limited set of business analytics.
The focus on B2B marketing success has become a significant opportunity in manufacturing organizations to refine the market strategy.
Ventana Research provides a subject matter expertise-based Market Agenda built from our industry experience and market research methodology to provide business and technology insights for your vertical industry. This foundation provides actionable information and guidance to help you identify opportunities for continuous improvement. Unlike other industry analyst firms that do not have an agenda and are easily biased by their clients, we take pride in our passion for excellence and independence to reliably guide your strategy and plans.