Real-Time Data Drives Business Today
Data is an extremely valuable asset to almost every organization, and it informs nearly every decision an organization makes. It can be used to make better decisions at almost every level of an organization—and to make them more quickly. So, it is no surprise that nearly all participants in our research (91%) report that they have been able to use data to improve their activities and processes. Today, data is collected in more ways and from more devices than ever before. It can enable new methods of doing business and can even create new sources of revenue. In fact, the data itself can be a new source of revenue.