Transforming Information Availability and Decision-Making
Today’s world runs on data, so to succeed organizations must use analytics to understand, plan and improve their operations. Ventana Research is conducting benchmark research to understand how organizations apply analytics to data, producing information and enabling effective business decision-making. Data is analyzed in myriad ways, providing insights and guiding decision-making through metrics. The resulting information can be distributed via traditional reports, visualized in a variety of displays, embedded in applications and increasingly is being used to drive artificial intelligence and machine learning algorithms. This research will examine approaches in use and opportunities for and barriers to adoption of analytics software. It will yield insights on data and integration issues and available choices of architectural foundations for data and analytics and will explore the evolution of software and service purchasing criteria and deployment processes.