Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

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    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

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        Digital Experience Platforms

        Quote.svg

        By 2026, the Digital Experience Platform software category will provide conversational-focused GenAI to engage website visitors more intelligently.
        Keith Dawson

        Keith Dawson

        Director of Research, Customer Experience

        Creating a framework for effectively handling digital customer interactions

        Our expertise comes from our unique research and decades of experience not found anywhere else in the industry. It can help you make Digital Experience Platforms and the processes around them impactful to your organization. Consider these insights as you look to assess and improve your customer support efforts.

        Definition

        Digital experience platforms are tools used by marketers and service teams to create and track customer interactions that primarily occur through new, digital contact channels.

        Research Fact

        Digital customer contact channels are increasing in popularity and usage, with web portals, mobile apps and social media beginning to rival voice calls.

        Best Practice

        Organizations should think about how consolidating their marketing communications applications into a digital experience platform can improve operations and potentially rein in costs.

        How we can help

         

        Consulting

        Consulting where we deliver expert guidance with our experience, expertise and market research through workshops and assessments for better business outcomes.

        Advisory

        Advisory through our proactive and informed expert advice and insights for optimization of decisions through our Ventana On-Demand service designed for value every month of the year.

        Research

        Research enables insights from our industry analyst team and market research with our Benchmark Research, Dynamic Insights and Value Index research products that provide facts for decisions.

        Education

        Education in a range of business, technology and vertical industry topics through our publishing of digital content in mediums and styles for impactful insights across an entire organization.

        Ready to engage?

        We provide insights and guidance across business and technology. We can help your organization; the first step is to reach out to a member of our team and see how we can help.