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    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

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      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

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        Press Releases

        Press Releases and Media Access

        Ventana Research offers all accredited members of the media unlimited online access to our comprehensive library of qualitative and quantitative market research and analysis. We are available to discuss the market, state of end user organizations, vendors and technology and trends about market evolution.

        In addition to access to our benchmark research, webinars, white papers, technology vendors and research notes, the Ventana Research team is also available to the media for:

        • Expert source comment and discussion on the market, trends, and players.
        • Invaluable resource to provide timely third-party education and validation to support feature articles and breaking news coverage.

        If you are a member of the media and need timely assistance, please contact Marketing for immediate assistance.

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        541.940.1010


        Ventana Research Press Releases

        Today Ventana Research released its 2023 Buyers Guide for Agent Management, a quantified, research-based report evaluating technology providers and products. The Buyers Guide assesses 12 vendors’ products using our Ventana Research methodology, called the value index, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Buyers Guide evaluates the sophistication of vendors and products in agent management within contact...

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        Topics: Customer Experience, Contact Center, Technology Vendors, Value Index, agent engagement, agent management, product experience, Buyers Guide, Workforce Engagement Management, WEM, Contact Center Suites

        Ventana Research today released its 2022 Value Index on Agent Management, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 18 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index is designed to ensure that it provides objective research and guidance to organizations looking to...

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        Topics: Customer Experience, Customer & Contact Center, Workforce Performance, Call Center, Contact Center, Technology Vendors, Value Index, Workforce Management, Business, agent engagement, Workforce Optimization, agent management

        Ventana Research today announced the launch of a new webcast series, Friday Back-to-Business Thought Leadership: Six Sessions for Digital Innovation. The six-webcast series will focus on digital transformation in front office processes and technologies that help organizations analyze and operate marketing, sales and service to provide the best possible customer experience. Starting on September 28th with “Innovating Voice of the Customer Technologies,” the series will run through December 7th,...

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        Topics: Sales, Customer Experience, Marketing, Sales Operations, Voice of the Customer, Contact Center, Digital Marketing, agent engagement, Work and Resource Management, Operations & Supply Chain

        Ventana Research today released its 2018 Value Index for Contact Center in the Cloud, a quantified, research-based index evaluating technology, both vendors and products. The Contact Center in the Cloud Value Index assesses product adequacy for a broad range of contact center needs ranging from handling, capturing, analyzing and optimizing customer interactions to engagement, operations and agent management.

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        Topics: Customer Experience, Marketing, Voice of the Customer, Contact Center, agent engagement

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