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    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

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        Press Releases and Media Access

        Ventana Research offers all accredited members of the media unlimited online access to our comprehensive library of qualitative and quantitative market research and analysis. We are available to discuss the market, state of end user organizations, vendors and technology and trends about market evolution.

        In addition to access to our benchmark research, webinars, white papers, technology vendors and research notes, the Ventana Research team is also available to the media for:

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        • Invaluable resource to provide timely third-party education and validation to support feature articles and breaking news coverage.

        If you are a member of the media and need timely assistance, please contact Marketing for immediate assistance.

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        Ventana Research Press Releases

        Ventana Research today announced the release of its benchmark research, Next-Generation Sales Analytics. This research investigated sales analytics processes and systems, the best and worst practices, technology needs and potential or realized benefits. These best practices in this new report will help educate sales organizations who wish to not only be the most efficient, but manage sales effectively. Today a new generation of digital technologies is adding more power and flexibility to sales...

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        Topics: Sales, Sales Performance Management, Sales Planning and Analytics

        Ventana Research today launched its latest benchmark research initiative studying the topic of data preparation. This research will examine existing and planned approaches to data reparation, as well as related technologies, best practices for implementing them, and market trends related to this topic. It will also investigate how organizations are implementing data preparation tools to support operational and business intelligence processes.

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        Topics: Big Data, Analytics, Data Preparation, Digital Technology

        Ventana Research releases its full research report on the Internet of Things and Operational Intelligence, identifying best practices and trends associated with these cutting-edge technologies and processes. The Internet of Things (IoT) extends digital connectivity to devices and sensors in homes, businesses, vehicles and more, enablable virtually any device to transmit its data, to which analytics can then be applied to facilitate monitoring and a range of operational functions.

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        Topics: Big Data, Analytics, Internet of Things, Digital Technology

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