Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Ventana Research offers all accredited members of the media unlimited online access to our comprehensive library of qualitative and quantitative market research and analysis. We are available to discuss the market, state of end user organizations, vendors and technology and trends about market evolution.
In addition to access to our benchmark research, webinars, white papers, technology vendors and research notes, the Ventana Research team is also available to the media for:
If you are a member of the media and need timely assistance, please contact Marketing for immediate assistance.
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SAN RAMON, CA, November 22, 2013 – Ventana Research has released the findings of its latest benchmark research, on the important business topic of Sales Forecasting. The research assessed the sales forecasting process and investigated the use of technology to improve its efficiency. It was designed to explore trends and maturity in sales forecasting, assess how executives and managers use sales forecasts and the role they play in their organizations, and examine the sales pipeline and...
San Ramon, Calif. – November 20, 2013 – Ventana Research today released the findings of its most recent benchmark research, on Human Capital Analytics. The research assessed the state of advancement of analytics technology applied to an organization's human capital. It examined priorities, deployments and best practices in the use of human capital analytics across a range of processes including recruitment, onboarding and compensation, performance assessments, employee engagement and retention,...
SAN RAMON, CA, November 18, 2013 – Ventana Research has released the findings of its latest benchmark research on Next-Generation Customer Engagement. This cutting-edge research evaluated the effectiveness of current and planned methods companies use to interact with their customers.
SAN RAMON, CA, November 5, 2013 - Ventana Research has launched its newest benchmark research, an in-depth exploration of Sales Compensation Management. The new research will examine the range of approaches to compensation and incentives being used in today’s sales organizations and will examine the challenges organizations face and the best practices they have embraced and determine how organizations are advancing their processes to generate the best possible results.
SAN RAMON, CA, November 1st, 2013 - Ventana Research today launched its newest benchmark research, an in-depth examination of Big Data Integration in businesses. The research focuses on the benefits of accessing and transforming big data to improve business processes and performance, approaches to choosing technologies and tools to facilitate these efforts and the issues associated with them.
