Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

Ventana On Demand

    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

      Analyst Relations

      Demand Generation

      Product Marketing

      Market Coverage

      Request a Briefing


        Press Releases

        << Back to Press Releases Index

        Ventana Research Publishes Operational Data Platforms Value Index

        Independent analysis of operational data platform software rates technology providers that support operational needs across seven product and customer experience evaluation categories

        VR_VI_Operational_Data_Platforms_LogoVentana Research today released its 2023 Operational Data Platforms Value Index, a quantified, research-based index evaluating technology providers and products. This Value Index assesses 19 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the maturity of software vendors and products and their value for enterprise use as operational data platforms. This Value Index report assesses the following vendors that offer products that address key elements of data platforms to support operational workloads: Actian, Amazon Web Services, Cloudera, Cockroach Labs, Couchbase, DataStax, EDB, Google, IBM, InterSystems, MariaDB, Microsoft, MongoDB, Neo4j, Oracle, PingCAP, Redis, SAP and SingleStore.

        When selecting a data platform there is one fundamental consideration that comes before all others: Is the workload primarily operational or analytic? The data platforms sector has been segmented between products targeting operational workloads, and those targeting analytic workloads almost since the development of the first database products.  

        Operational data platforms are designed to store, manage, and process data to support worker-, customer- and partner-facing operational applications across on-premises, hybrid and multi-cloud environments. They support applications used to run the business, including finance, operations and supply chain, sales, human capital management, customer experience, and marketing. Operational data platforms include relational and non-relational databases (including NoSQL) as well as the increasing convergence of relational and non-relational approaches.

        Operational data platforms play a fundamental role in enabling businesses to operate efficiently. Without operational data platforms organizations would depend on paper records, time-consuming manual processes, and huge libraries of physical files to record, process and store business information. The extent to which that is unthinkable highlights the extent to which a modern organization, and society as whole, is reliant on data platforms.

        The Operational Data Platforms Value Index is the distillation of over a year of market and product research efforts by Ventana Research. It is an assessment of how well vendors’ offerings will address buyers’ requirements for operational data platforms. The index is structured to replicate an RFI/RFP process by incorporating all criteria needed to evaluate, select, utilize and maintain technology, and maintain relationships with vendors.

        "The emergence of intelligent applications infused with analytic processing such as personalization and artificial intelligence-driven recommendations impacts requirements for operational data platforms to support real-time analytic functionality," said Matt Aslett, Ventana Research VP & Research Director. “The Operational Data Platforms Value Index is designed to replicate an authentic RFI/RFP process to assess a vendor’s ability to serve an organization’s operational data platform requirements.”

        The Operational Data Platforms Value Index finds IBM first with Oracle in second place and InterSystems in third. Companies that place in the top three in any category earn the designation Value Index Leader. IBM has done so in five of the seven categories; Oracle in four; InterSystems in three, Actian, Amazon Web Services, Microsoft and SAP in two, and MariaDB in one category. All eight companies are Value Index Leaders.

        The Value Index, through the thorough analysis of product and customer experience, has categorized vendors into four classifications: Exemplary, Innovative, Assurance and Merit. This Value Index representation classifies vendors’ weighted performance in Product Experience and Customer Experience. The vendors awarded Exemplary are Amazon Web Services, Google, IBM, InterSystems, Microsoft, MongoDB, Oracle and SAP. The vendors awarded Innovative are Actian and Couchbase. The vendor awarded Assurance is Redis. The vendors awarded Merit are Cloudera, Cockroach Labs, DataStax, EDB, MariaDB, Neo4j, PingCAP and SingleStore.

        Unlike many IT analyst firms that rank vendors from an IT-only perspective or consider futures or vision over what is available in the products today, Ventana Research has designed the Value Index to provide a balanced perspective of vendors and products that is rooted in an understanding of business drivers and needs. This approach not only reduces cost and time but also minimizes the risk of making a decision that is bad for the business. Using the Value Index will enable your organization to use data platforms to achieve the levels of organizational efficiency and effectiveness needed for engaging digital experiences to meet your buyer, consumer, customer and partner needs.

        Nearly every organization relies on an operational data platform to support its daily operational activities,” said David Menninger, Ventana SVP and Research Director. “The Operational Data Platforms Value Index assists those organization’s evaluation processes as they consider which platforms and vendors best meet their needs.”  

        The Operational Data Platforms Value Index is neither sponsored nor influenced by technology vendors and is conducted solely in pursuit of Ventana Research's mission to provide value to business and IT through advisory services, benchmark assessments and workshops. Ventana Research's goal is to help guide organizations to optimal efficiency in their use of technology investments for business and IT. To learn more and to read the market report of the 2023 Operational Data Platforms Value Index, please click here.

        About Ventana Research

        Ventana Research is the most authoritative and respected market research and technology advisory services firm. We provide insight and expert guidance on mainstream and disruptive technologies through a unique set of research-based offerings including benchmark research and technology evaluation assessments, education workshops, and our research and advisory services, Ventana On-Demand. Our unparalleled understanding of the role of technology in optimizing business processes and performance and our best practices guidance are rooted in our rigorous research-based benchmarking of people, processes, information, and technology across business and IT functions in every industry. This benchmark research, plus our market coverage and in-depth knowledge of hundreds of technology providers, means we can deliver education and expertise to our clients to increase the value they derive from technology investments while reducing time, cost, and risk.

        Ventana Research provides the most comprehensive analyst and market coverage in the industry; business and IT professionals worldwide are members of our community and benefit from Ventana Research's insights, as do highly regarded media and association partners around the globe. Our views and analyses are distributed daily through blogs and social media channels including Twitter, Facebook, and LinkedIn. To learn how Ventana Research advances the maturity of organizations’ use of information and technology through benchmark research, education, and advisory services, visit www.ventanaresearch.com.

        Share on Social: News: @VentanaResearch releases its 2023 Operational Data Platforms Value Index. Learn more here: http://bit.ly/3UW5Kuj #VentanaResearch #DataPlatforms #OpeartionalDataPlatforms #Data #Analytics

        Media: Interviews available upon request.

        Media Contact: marketing@ventanaresearch.com

        Ventana Research

        Ventana Research

        Ventana Research is the most authoritative and respected market research and advisory services firm focused on improving business outcomes through optimal use of people, processes, information and technology. Since our beginning, our goal has been to provide insight and expert guidance on mainstream and disruptive technologies. In short, we want to help you become smarter and find the most relevant technology to accelerate your organization's goals.



        Subscribe to Ventana Research Press Release Notifications



        JOIN OUR COMMUNITY

        Press Releases by Month

        see all

        Press Releases by Topic

        see all


        Press Releases Archive

        See All