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        Press Releases

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        Dana Billingsley Promoted to Senior Vice President of Finance and Administration at Ventana Research

        Expanding executive leadership team to optimize the path for market success

        Ventana Research has announced the promotion of Dana Billingsley from VP of Finance and Administration to SVP of Finance and Administration. In this new capacity, Dana has executive-level responsibility in supporting the CEO and the firm’s strategic level growth and overall guidance to the firm’s finance and workforce efforts. Dana is currently responsible for the financial and people leadership of the firm from its accounting, human resources, legal, and administrative functions globally.

        Dana_Billingsley_Headshot_Updated_600pxSince joining Ventana Research as a contracted worker in 2013, Dana was invited to become a full-time employee in 2019 and was hired as VP of Finance and Administration. Since that time, Dana has helped streamline the firm’s finances, accounting, contracts, employee benefits, payroll, retirement, regulatory, tax, expense, and legal and supported Ventana Research’s workforce needs. Prior to joining the firm, Dana managed her own accounting and campaign finance business and previously worked as a paralegal and legal assistant, bringing over 30 years of experience to her role at Ventana Research.

        “Dana has become an essential component of the Ventana Research team, with her dedication and passion for the firm's success,” said Mark Smith, CEO and Chief Research Officer at Ventana Research. “Our future growth depends on the firm’s financial success and workforce satisfaction to ensure our continuity and continued growth. With our foundation for the next level of growth now in place, we are glad to have Dana as part of our team.”

        “It is an honor to receive this promotion and have such a great growth opportunity as well as working with an all-around fantastic team which speaks volumes as to the true values of the company,” shared Dana. “I look forward to my continued role in supporting the team and company ensuring the success and growth of Ventana Research is achieved.”

        Dana can be found on LinkedIn at To contact Dana directly, send an email to For more depth on the firm’s client experience, please click here.

        About Ventana Research

        Ventana Research is the most authoritative and respected market research and advisory services firm. We provide insight and expert guidance on mainstream and disruptive technologies through a unique set of research-based offerings including benchmark research and technology evaluation assessments, education workshops, and our research and advisory services, Ventana On-Demand. Our unparalleled understanding of the role of technology in optimizing business processes and performance and our best practices guidance are rooted in our rigorous research-based benchmarking of people, processes, information, and technology across business and IT functions in every industry. This benchmark research plus our market coverage and in-depth knowledge of hundreds of technology providers mean we can deliver education and expertise to our clients to increase the value they derive from technology investments while reducing time, cost, and risk.

        Ventana Research provides the most comprehensive analyst and research coverage in the industry; business and IT professionals worldwide are members of our community and benefit from Ventana Research’s insights, as do highly regarded media and association partners around the globe. Our views and analyses are distributed daily through blogs and social media channels including Twitter, Facebook, and LinkedIn. To learn how Ventana Research advances the maturity of organizations’ use of information and technology through benchmark research, education, and advisory services, visit

        Media: Interviews available upon request.

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        Ventana Research

        Ventana Research, now part of Information Services Group, provides authoritative market research and coverage on the business and IT aspects of the software industry. We distribute research and insights daily through the Ventana Research community, and provide a portfolio of consulting, advisory, research and education services for enterprises, software and service providers, and investment firms. Sign up for free community membership to receive email notifications on research and insights.

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