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        Press Releases

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        Ventana Research Launches On-Demand Digital Summit

        Thought leadership and market insights on the future of the technology industry to inform business strategy and plans for 2024 and beyond.


        Ventana Research, now part of ISG, a leading global technology research and advisory firm, announces the launch of its on-demand Digital Summit designed to generate motivational ideas and insights on the future of the technology industry and introduce market trends for 2024 and how they will shape the industry to 2025 and beyond. The Digital Summit addresses the topic of AI across business and IT, and where generative AI will advance the experiences in the digital workplace and engagement with customers. 

        Over the past 20 years, Ventana Research has become the go-to resource for software providers, service providers and enterprises who are seeking to gain insights and advisory on market trends in the technology industry. The firm’s unparalleled experience, expertise and research ​on the software industry set it apart from other ​analyst firms. The on-demand Digital Summit includes 15 keynote and thought leadership presentations on the topics of innovation and technology and leadership and business from the research directors at Ventana Research. The format is designed to share knowledge on the changing dynamics across industries and addresses digital business using innovation and transformation to reach their full potential across business and technology areas of focus, along with an emphasis on essential processes. 

         Sessions include topics like:  

        • Conquering or Losing the Generative AI War for 2024 and Beyond
        • Deceit or Destiny in Digital and Generative AI Investments for 2024 and Beyond
        • The Business and Technology Design of Digital Business for 2024 and Beyond
        • Leading the Generative AI and Automation Technology Battle for 2024 and Beyond 
        • Feast or Famine and the Future of the Technology Industry

        “At no other time in the history of business has technology become a more powerful tool for enterprises while simultaneously the state of digital computing has never been more complex to operate with the magnitude of technology suppliers being utilized,” said Mark Smith, Partner and Head of Software Research at Ventana Research. “The Digital Summit will provide an opportunity to hear from thought leaders on business and IT topics on the future of technology in areas like generative AI that can help guide enterprises. A big thank you to our sponsors for supporting world-class research for this Ventana Research Digital Summit.” 

        With a clear view of the state of the technology industry, the Digital Summit will provide insights on the opportunity and guidance needed to reimagine the power of people and processes to facilitate action and decisions in any enterprise. Gain a footing across your digital potential and learn how to establish the roadmap and best practices for the modernization and digital innovation required for your organization's resilience.  

        To learn more about the Digital Summit and to view the on-demand sessions, please visit https://www.ventanaresearch.com/digital-summit. 

        Thank you to the Digital Summit’s Overall sponsors, Solace and NICE, the Expertise sponsor, Sage and the Focus sponsors, Salesforce and Teradata

        About Ventana Research  

        Ventana Research, now part of Information Services Group (ISG), provides authoritative market research and coverage on the business and IT aspects of the software industry. We distribute research and insights daily through the Ventana Research community, and we provide a portfolio of consulting, advisory, research and education services for enterprises, software and service providers, and investment firms. Our premiere service, Ventana On-Demand (VOD), provides structured education and advisory support with subject-matter expertise and experience in the software industry.  Ventana Research Buyers Guides support the RFI/RFP process and help enterprises assess, evaluate and select software providers and through tailored Assessment Services and our Value Index methodology. Visit www.ventanaresearch.com to sign up for free community membership with access to our research and insights.   

        About ISG 

        ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 900 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,600 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit www.isg-one.com. 


        ISG Software Research

        ISG Software Research is the most authoritative and respected market research and advisory services firm focused on improving business outcomes through optimal use of people, processes, information and technology. Since our beginning, our goal has been to provide insight and expert guidance on mainstream and disruptive technologies. In short, we want to help you become smarter and find the most relevant technology to accelerate your organization's goals.





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