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        Market Perspectives

        The 16th Annual Ventana Research Digital Leadership Awards recognize enterprises and individuals that utilize technology to advance business and IT. The Digital Leadership Awards showcase the professional leadership and their use of business applications or technology that contribute significantly to improved efficiency, productivity and the performance of their enterprise. This prestigious award recognizes leaders and pioneers who have contributed to their enterprise’s success and championed...

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        Topics: Digital Technology, digital business, Office of Revenue

        The increase in global competition is affecting the business-to-business market, with a heightened emphasis on margins due to the complexities of managing across various selling channels. Because of this, there is growing interest in price optimization across a broad range of organizations and industries. In this context, Vendavo distinguishes itself as a specialized pricing vendor, delivering customized price management and optimization software to meet the varied demands of B2B organizations.

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        Topics: revenue management, Office of Revenue

        Contract life cycle management software is not new, operating since the ‘80s as a document management and process application. It got a boost in popularity from the launch of customer relationship management systems in the ‘90s and the cloud in the 2000s. But the advent of digitizing contracts – as opposed to an electronic version (such as a PDF) attached to an account – gave rise to a new generation of CLM providers, such as Evisort.

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        Topics: sales engagement, revenue management, Office of Revenue

        We are happy to share some insights about SAP drawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements. 

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        Topics: Revenue Performance Management, Office of Revenue

        We are happy to share some insights about Salesforce drawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements. 

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        Topics: Revenue Performance Management, Office of Revenue

        We are happy to share some insights about Xactlydrawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements. 

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        Topics: Revenue Performance Management, Office of Revenue

        We are happy to share some insights about Board International drawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements. 

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        Topics: Revenue Performance Management, Office of Revenue

        We are happy to share some insights about Anaplan drawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements. 

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        Topics: Revenue Performance Management, Office of Revenue

        We are happy to share some insights about Varicentdrawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Revenue Performance Management, Office of Revenue

        We are happy to share some insights about Oracledrawn from our latest market research, Ventana Research Buyers Guide: Revenue Performance Management, which assesses how well vendors’ offerings meet buyers’ requirements. 

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        Topics: Revenue Performance Management, Office of Revenue

        The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications, as well as technology that contributes significantly to the improved processes and performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations to advance business and IT.

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        Topics: digital business, Office of Revenue

        We are happy to share some insights about Maxio drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about Ordway drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about OneBill drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about FastSpring drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about Recurly drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about RecVue drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about CloudSense drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about LogiSense drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue

        We are happy to share some insights about NetSuite drawn from our latest Value Index research, Ventana Research Value Index: Subscription Management, which assesses how well vendors’ offerings meet buyers’ requirements.

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        Topics: Subscription Management, Office of Revenue
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        Our Market Perspective Policy

        • Ventana Research’s Market Perspectives are fact-based analysis and guidance on a vendor’s business, industry and technology trends. Each Market Perspective presents the view of Ventana Research using its established subject matter expertise on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity to ensure it delivers reliable and actionable insights. It is reviewed and edited by the firm’s product management team and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Market Perspective before it is published. If you have any issue with a Market Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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