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Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Operations & Supply Chain
Choose a focus area or content type to explore
Analyst Perspective
Resilient Supply Chains and AI to Manage Costs
AI is poised to optimize supply chains with improved planning, modeling and forecasts, quickly generating useful intelligence for decision-making, agility.
Analyst Perspective
Smart Manufacturing Increases Productivity and Resilience
Smart manufacturing is a strategic operating approach that aligns manufacturing technology with system and process design to increase productivity.
Analyst Perspective
2024 Market Agenda for Operations and Supply Chain: Seize the Opportunity
The 2024 Operations and Supply Chain Market Agenda helps guide leaders as they digitize operations and supply chain processes to enable business resiliency.
Analyst Perspective
Mining, Intelligence and Monitoring Achieve the Best Process Outcomes
Process mining, intelligence and monitoring provide better visibility to understand how work is performed to improve performance.
Market Perspective
Granarolo S.p.A. Earns O&SC Digital Leadership Award with Board International for 2023
Granarolo S.p.A. earned the 2023 O&SC Digital Leadership Award using Board International to unify its approach to planning and control processes.
Analyst Perspective
AI Will Increase the Strategic Value of S&OP
Dedicated planning software utilizes AI to shorten planning and forecasting cycles and promote agility and resilience.
Analyst Perspective
Reverse Factoring Lubricating the Wheels of Supply Chains
Everything old is new again: reverse factoring benefits supply chain finance by simplifying the payment process, reducing costs and transaction frictions.
Analyst Perspective
Collaborative Supply Chain Forecasting Improves Performance
Organizations should create a controlled hub to share information about supply chain disruptions or inaccurate forecasts to lower costs and mitigate risks.
Market Perspective
Samsara Earns Ops & Supply Chain Digital Innovation Award for 2023
Samsara’s Connected Operation Cloud aims to end organizations’ reliance on siloed manual processes and legacy systems.
Analyst Perspective
Improving Supply Chain Management in the Post-Pandemic World
Organizations that follow a continuous supply chain approach use AI/ML to gain fast, actionable information that informs supply chain decision-making.
Market Perspective
insightsoftware Is a Vendor of Merit in Product Experience Management
Ventana Research assesses product experience management software from insightsoftware.
Market Perspective
Precisely Is a Vendor of Merit in Product Experience Management
Ventana Research assesses product experience management software from Precisely.
Market Perspective
Oracle Is a Vendor of Merit in Product Experience Management
Ventana Research assesses product experience management software from Oracle.
Market Perspective
Sales Layer Is a Vendor of Merit in Product Experience Management
Ventana Research assesses product experience management software from Sales Layer.
Market Perspective
Perfion Is a Vendor of Assurance in Product Experience Management
Ventana Research assesses product experience management software from Perfion.
Market Perspective
IBM Is a Vendor of Merit in Product Experience Management
Ventana Research assesses product experience management software from IBM.
Market Perspective
Contentserv Is Vendor of Assurance in Product Experience Management
Ventana Research assesses product experience management software from Contentserv.
Market Perspective
Bluestone PIM Is a Vendor of Assurance in PXM
Ventana Research assesses product experience management software from Bluestone PIM.
Market Perspective
Pimcore Is Rated Innovative in Product Experience Management
Ventana Research assesses product experience management software from Pimcore.
Market Perspective
Viamedici Is Rated Innovative in Product Experience Management
Ventana Research assesses product experience management software from Viamedici.
Market Perspective
Stibo Systems Is Rated Exemplary in Product Experience Management
Ventana Research assesses product experience management software from Stibo Systems.
Market Perspective
Inriver Is Rated Exemplary and Leader in Product Experience Management
Ventana Research assesses product experience management software from inriver.
Market Perspective
Syndigo Is Rated Innovative in Product Experience Management
Ventana Research assesses product experience management software from Syndigo.
Market Perspective
Salsify Is Rated Exemplary in Product Experience Management
Ventana Research assesses product experience management software from Salsify.
Market Perspective
Akeneo Is Exemplary and Leader in Product Experience Management
Ventana Research assesses product experience management software from Akeneo.
Market Perspective
Informatica Is Rated Exemplary and an Overall Leader in Product Experience Management
Informatica is rated Exemplary and an Overall Leader in the 2023 Product Experience Management Value Index Market Report.
Analyst Perspective
Product Experience Management Value Index Classifies and Rates Vendors
The Product Experience Management Value Index 2023 gauges how well offerings from 16 vendors match buyers’ requirements.
Analyst Perspective
Product Experience Management Requires Next-Gen Digital Technology
Ventana Research shares part two of its observations from the 2023 Product Experience Management Value Index Market Report.
Analyst Perspective
Product Experience Management Market Requires Digital and Processes Excellence
Ventana Research shares observations from the 2023 Product Experience Management Value Index Market Report.
Analyst Perspective
Foundational Blockchain Founders as TradeLens Shuts Down
TradeLens, the defunct joint venture between Maersk and IBM, was formed to make supply chain management easier through access to accurate shipping data.
Analyst Perspective
Cloud ERP is the Path Forward for Manufacturing and Product Companies
Cloud enterprise resource planning vendors are making systems more adaptable to the unique needs of manufacturing and product companies.
Analyst Perspective
2023 Market Agenda: Greater Agility for a Less Certain World
The 2023 Operations and Supply Chain Market Agenda will help organizations derive optimal value and improved outcomes from business technology.
Market Perspective
Steward Health Care Earns 2022 Digital Leadership with Alteryx
Steward Health Care earned the 2022 Digital Leadership Award in Operations and Supply Chain for using Alteryx to enhance supply chain operations.
Analyst Perspective
Kinaxis Extends Platform into Supply Chain Execution with MPO Acquisition
Kinaxis recently announced it has acquired a Netherlands-based company, MPO, a cloud-based software offering that orchestrates multiparty supply chain execution. The combination is designed to enable Kinaxis to extend its concurrent planning platform
Viewpoint
Continuous Planning Provides Action, Agility and Accuracy
The term “continuous planning” may conjure up images of never-ending meetings in which nothing gets accomplished, but Ventana Research uses it to describe a highly collaborative, action-oriented approach to corporate planning built on frequent, short
Webinar
Webinar: Best Practices in Mergers and the Supply Chain
Failure to plan how to achieve sustainable operational efficiencies, including supply chains, will result in missed opportunities to attain the expected synergies and an inability to discover additional, less obvious sources of value in the combinati
Webinar
Webinar: Sales Stories from the Frontline
Today’s sales organizations are faced with many challenges when it comes to realizing the full potential of assigned territories and account locations. Simultaneously, organizations need to be agile in order to support their sales leadership and oper
Viewpoint
Creating Better Accountability and Experiences in Work Management
All organizations can improve. Every business entity, regardless of the state of its current performance, can up its productivity and utilize its resources better.
Webinar
Webinar: Business Continuity and Growth - Location Planning for Sales and Service
It is always the right time for maximizing the potential of your organization’s sales and service locations and territories. But now more than ever, there is a heightened sense of pressure to perform in the face of market volatility and black swan ev
Infographic
CONTINUOUS PLANNING to Improve Business Performance
Continuous Planning is a high participation, collaborative approach that connects and aligns operational and financial forecasts to support action-oriented planning. This method promotes agility that is valuable both in times of crises and in a stead
Infographic
MANAGE PROFITABILITY to Boost Your BOTTOM LINE
Profitability management is especially valuable as corporations confront cost-price pressures, shifting demand and supply conditions, and structural changes in markets and economies. Having the right tool along with the right data is the first step t
Videocast
Build An Actionable Profitability Management Initiative
Everyone running a business knows that the bottom line is the bottom line. But how does your company manage profitability? There’s an important distinction between managing to profit objectives and what Ventana Research calls “profitability managemen
Videocast
Moving Beyond Traditional FP&A
The ability of the finance department to execute rapid planning, forecasting and budgeting cycles is a major factor that determines a company’s adaptability to change because the planning process enables executives to guide the organization on the pa
QandA
An Executive Discussion on Work Management
Organizations are finding it increasingly difficult to address the changing demands of work in a way that optimally utilizes resources to deliver improved results while controlling levels of financial investment. C-level and executive teams must ensu
QandA
Open Communications, Business Continuity and the Digital Work Experience
How can open communications deliver on the vision for seamless digital work experiences now and in the next 12 months? Can a digital communications platform deliver short-term cost savings that translate into long-term operational efficiencies for wo
QandA
The Strategic Factors for PIM
Why is it important to support cloud computing for Product Information Management? Mark Smith sheds light on what can be done to ensure operations across distributed cloud computing environments. Read the Q&A.
White Paper
Collaborative Enterprise Planning
Collaborative enterprise planning is a methodology that connects all planning activities of a company’s departments and business units, enabling them to share their plans and to plan collaboratively.
White Paper
Winning in the New Era of Trade
CEOs, CFOs and other senior executives of organizations with even moderately complex multinational supply chains must face the challenge of ensuring they are able to manage their supply chains both tactically and strategically.
Research Perspective
Making PIM Configurable and Reliable for Manufacturing
To run smoothly and successfully, a manufacturing organization that’s already digitally connected internally and with customers and the supply chain needs consistent, accurate, configurable and actionable product information. To accomplish this, the
Research Perspective
Supply Chain Planning with Prescriptive Analytics
Technology has steadily advanced the analytic techniques that enable businesses to undertake the challenge of supply chain optimization. These have evolved from basic inventory optimization routines to more complex algorithms that address multiple ob
Research Perspective
Next-Generation Workforce Planning
Traditional workforce planning is a set of processes performed by the Human Resources (HR) function, working with business units and departments to address short- and long- term staffing needs. In this model, HR provides guidelines on pay rates per l
Market Perspective
Kinaxis Earns Operations and Supply Chain Digital Innovation Award
The annual Ventana Research Digital Innovation Awards showcase advances in the productivity and potential of business applications as well as technology that contributes significantly to the improved processes and performance of an organization. Our
eBook
Continuous Planning
Continuous planning is a highly collaborative, action-oriented approach to corporate planning and budgeting built on frequent, short planning cycles.
eBook
Building a Business Case for PIM
Providing the level of success your organization deserves across business requires accurate product information that is used consistently across all channels.
eBook
How to Achieve an ROI from PIM
Modern product information management (PIM) has the potential to deliver value far beyond the efficiency gains of the current operational approach.
eBook
The Keystone for Digital Commerce
A modern digital commerce environment adapts to business continuity requirements and the demand of constantly changing consumer expectations.
Analyst Perspective
Kinaxis Optimizes Agile Supply Chain Planning
Kinaxis is a sales and operation planning software company headquartered in Ottawa, Canada. Its RapidResponse is an S&OP platform for concurrent planning, designed to integrate an organization’s supply chain planning silos, accelerate planning cycles
Analyst Perspective
2022 Market Agenda: Increasing Supply Chain Agility and Resilience
Ventana Research recently announced its 2022 research agenda for Operations and Supply Chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value from business technology and impro
Analyst Perspective
Digital Business Market Agenda for 2022: Resilience and Readiness
With the announcement of Ventana Research’s 2022 Market Agenda, our expertise in Digital Business continues to advance the market need for effective investments into technology, and I will outline here the key areas of focus to provide insights to or
Market Perspective
Burberry Earns Digital Leadership Award in Operations and Supply Chain with Board International for 2021
The annual Ventana Research Digital Leadership Awards recognize organizations and individuals that utilize technology to advance business and IT. The Digital Leadership Awards showcase the professional leadership and their use of business application
Analyst Perspective
Innovit Named a Vendor with Merit in the 2021 PIM Value Index
We are happy to share some insights about Innovit MDM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Contentserv is a Vendor with Merit in the 2021 PIM Value Index
We are happy to share some insights about Contentserv CS drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Perfion Named a Vendor with Merit in the 2021 PIM Value Index
We are happy to share some insights about Perfion drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Winshuttle is a Vendor with Merit in the 2021 PIM Value Index
We are happy to share some insights about Winshuttle EnterWorks drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Viamedici Named a Vendor with Merit in the 2021 PIM Value Index
We are happy to share some insights about Viamedici EPIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Oracle is a Vendor of Merit in the 2021 PIM Value Index
We are happy to share some insights about Oracle’s Product Lifecycle Management Cloud drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
inRiver is a Vendor of Assurance in the 2021 PIM Value Index
We are happy to share some insights about inRiver PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
IBM Named an Innovative Vendor in the 2021 PIM Value Index
We are happy to share some insights about IBM Product Master drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Bluestone PIM Named a Vendor of Assurance in the 2021 Value Index
We are happy to share some insights about Bluestone PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Stibo Systems is Innovative in the 2021 PIM Value Index
We are happy to share some insights about Stibo Systems Enterprise Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Riversand is Exemplary and a Leader in the 2021 PIM Value Index
We are happy to share some insights about Riversand PX 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Salsify is Exemplary and a Leader in the 2021 PIM Value Index
We are happy to share some insights about Salsify ProductXM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Magnitude is Exemplary in the 2021 PIM Value Index
We are happy to share some insights about Magnitude Agility PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Akeneo Rated Exemplary Leader in the 2021 PIM Value Index
We are happy to share some insights about Akeneo Serenity drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Informatica is Exemplary and Leader in the 2021 PIM Value Index
We are happy to share some insights about Informatica's Product 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
Pimcore Named Exemplary and Overall Leader in 2021 PIM Value Index
We are happy to share some insights about Pimcore Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.
Analyst Perspective
The 2021 Product Information Management Value Index: 16 Vendors to Assess and Select
I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research Value Index: Product Information Management 2021 is the distillation of a year of
Analyst Perspective
The Operations and Supply Chain Market Agenda for 2021: Increasing Agility and Resilience of the Supply Chain
Ventana Research recently announced its 2021 research agenda for Operations and Supply Chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value from business technology and impro
Analyst Perspective
The Ventana Research 2021 Market Agenda: How Digital Effectiveness Impacts Organizational Agility
Ventana Research has announced its market agenda for 2021, continuing the tradition of transparency in our efforts to educate and guide the technology market but also our independence as we do not share our market agenda or analyst perspectives with
Analyst Perspective
ShipChain Earns our 13th Digital Innovation Award for Operations and Supply Chain
Ventana Research has awarded ShipChain its 2020 Digital Innovation Award for Operations and Supply Chain. This award acknowledges the technology vendor that best exemplifies innovation in the technologies that support the operations or service and su
QandA
Open Communications, Business Continuity and the Digital Work Experience
Maintaining business continuity when the workforce is functioning virtually requires the organization to be as responsive as possible. During times when work-from-home (WFH) is a necessity, it’s even more important that the communication tools in use
Analyst Perspective
Modernizing PIM for Product Experience Management
Today’s businesses must manage a continually expanding array of data, content and digital assets as well as satisfy the demands of consumers for comprehensive product information.
Analyst Perspective
The Business Continuity Imperative: The Supplier Relationship and Experience
Suppliers play a critical role in supporting the operations and processes of every organization.
Analyst Perspective
The Ventana Research Operations and the Supply Chain Agenda in 2020
Ventana Research recently announced its 2020 research agenda for operations and the supply chain, continuing the guidance we’ve offered for nearly two decades to help organizations across industries derive optimal value from business technology and i
Viewpoint
Kinaxis Enhances Supply Chain Planning in a New Era of Trade
Organizations with complex multinational supply chains are facing and will continue to face significant challenges in managing them. Dealing with competitive changes, new technologies, a market-driven proliferation of SKUs, the growing use of contrac
eBook
Building a Business Case for PIM
Providing the level of success your organization deserves across business requires accurate product information that is used consistently across all channels. Organizations must work to overcome common challenges to realize the benefits of investment