An Executive Perspective


Why is it important to support cloud computing for Product Information Management?

Mark Smith sheds light on what can be done to ensure operations across distributed cloud computing environments.

Read the Q&A.





Mark Smith

CEO and Chief Research Officer
Ventana Research

Mark Smith is the CEO and chief research officer of Ventana Research and drives the company’s global research agenda. Mark is an expert in enterprise software and business technology innovations including the business areas of customer experience, sales and marketing. Mark covers the digital technology innovation areas of artificial intelligence, business analytics, big data, bots and natural language processing, collaboration, Internet of Things, mobile technology and wearable computing.