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        Market Perspectives

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        Amelia is Revolutionizing Customer Service through AI

        Artificial intelligence is increasingly being integrated into software applications related to the contact center and customer support. Its development is changing many of the operational processes around self-service, agent management and interaction analytics. AI has tremendous versatility, and new use cases continue to emerge as the technology improves. AI and machine learning have become instrumental in how contact centers and other customer-adjacent teams build more unified customer experience processes and enhance workforce productivity. In fact, we assert that by 2025, three-quarters of organizations that deploy worker-focused intelligent virtual assistants will benefit from new levels of agent engagement and lower attrition.

        Amelia has developed artificial intelligence solutions for the enterprise VR_CX_2023_Coverage_Logo (1)market since 2014. The company's flagship product, also called Amelia, is a highly advanced and versatile AI platform, designed to help organizations deliver better business outcomes through improved customer experiences and enhanced worker productivity. Amelia’s key application is an intelligent virtual agent which customers experience in the form of a chatbot for self-service. The virtual assistant also connects to an AI-based orchestration engine that links the front-end applications to back-end IT management tools.

        One the software’s key features is its ability to understand and process natural language, thereby enabling it to respond to customer and employee inquiries and requests in a way that is similar to how a human would respond. This lets organizations provide more personalized and engaging experiences for customers and workers.

        The Amelia platform integrates with a wide range of systems and technologies, notably including customer relationship management andVentana_Research_2023_Assertion_Self-Service_IVA_Agent_Engagement_43_S enterprise resource planning systems. It also connects to popular communication and collaboration tools like email and messaging apps. This enables organizations to maximize Amelia's capabilities across the entire technology stack, and seamlessly integrate the platform into existing processes and systems.

        In addition to these capabilities, Amelia includes tools for advanced analytics and insights that help organizations better understand and act on customer and worker data. The platform's predictive analytics capabilities, for example, help organizations identify trends and patterns in customer and employee data, while its advanced reporting capabilities enable organizations to create custom reports and dashboards that provide real-time insights into key business metrics.

        Overall, Amelia is a versatile AI platform that offers a range of capabilities to enable better business outcomes. The company delivers a powerful set of AI tools that allow buyers to deploy AI where it can have the most immediate impact – the self-service interaction front end – and then expand its capabilities deeper into the enterprise as needed.

        ISG Software Research

        ISG Software Research

        ISG Software Research, part of Information Services Group, provides authoritative market research and coverage on the business and IT aspects of the software industry. We distribute research and insights daily through the ISG Software Research community, and provide a portfolio of consulting, advisory, research and education services for enterprises, software and service providers, and investment firms. Sign up for free community membership to receive email notifications on research and insights.

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        Our Market Perspective Policy

        • Ventana Research’s Market Perspectives are fact-based analysis and guidance on a vendor’s business, industry and technology trends. Each Market Perspective presents the view of Ventana Research using its established subject matter expertise on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity to ensure it delivers reliable and actionable insights. It is reviewed and edited by the firm’s product management team and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Market Perspective before it is published. If you have any issue with a Market Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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