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        Market Perspectives

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        Absorb LMS is Rated as Innovative Vendor in Learning Management

        We are happy to share some insights about Absorb LMS, drawn from our latest Value Index research, Ventana Research Value Index: Learning Management, which assesses how well vendors’ offerings meet buyers’ requirements.

        In all of our Value Indexes we utilize a structured research methodology that includes evaluation categories designed to reflect real-world criteria incorporated in a request for Ventana_Research_Value_Index_Learning_Management_2023_Logo-4proposal (RFP) and vendor selection process for analytics and business intelligence. We evaluated Absorb and 13 other vendors in seven categories, five relevant to the product (Adaptability, Capability, Manageability, Reliability and Usability) and two related to the vendor (TCO/ROI and vendor Validation). To arrive at the Value Index rating for a given vendor, we weighted each category to reflect its relative importance in an RFP process, with the weightings based on our experience and on data derived from our benchmark research on learning management.

        Absorb LMS provides an LMS platform with multiple features including AI, mobile application, smart administration, eCommerce, Learner Engagement, and Reporting and Analytics. Absorb LMS was categorized as an Innovative Vendor, ranking eighth overall in this Value Index evaluation. It ranked sixth in Ventana_Research_Value_Index_Learning_Management_2023_Absorb-1Product Experience and ranked 12th in Customer Experience. Its overall performance was impacted by its lower rankings in TCO/ROI and Reliability, which represent 25% of the weighting in the overall Value Index.

        Our assessment finds that Absorb LMS could perform better in the Reliability category in the area of scalability by demonstrating its ability to support a large number of simultaneous uses of its platform. In the TCO/ROI category, where it ranked 12th, it could examine its ability to assist customers in their efforts to calculate ROI.

        This assessment was based on Absorb LMS 5.112 products available in December of 2022. Absorb LMS, like all vendors in this market, should ensure they meet the evolving needs and expectations of its buyers and customers for enterprise-wide learning and provide it where and when workers need it as part of their work.

        This research-based index is the most comprehensive assessment of the value of learning management software in the industry. Technology buyers can learn more about how to use our Value Index by clicking here and included vendors that wish to learn more can click here. Read the report here.

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        • Ventana Research’s Market Perspectives are fact-based analysis and guidance on a vendor’s business, industry and technology trends. Each Market Perspective presents the view of Ventana Research using its established subject matter expertise on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity to ensure it delivers reliable and actionable insights. It is reviewed and edited by the firm’s product management team and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Market Perspective before it is published. If you have any issue with a Market Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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