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    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

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        Natural Language Processing

        Quote.svg

        Through 2025, conversational experiences involving analytics will improve organizations’ use of data but for three-quarters these experiences will remain primarily text-based rather than voice-based.
        David Menninger

        David Menninger

        Executive Director
        Technology Research

        When Analytics Talk Back

        Our expertise comes from our research that is not found anywhere else in the industry. It can help you make Natural Language Processing impactful to your organization. Consider these insights as you look to assess and improve your Embedded Analytics efforts.

        Definition

        Natural Language Processing includes the process of generating narratives based on a set of data values and using text and voice as inputs to access information.

        Research Fact

        Half of organizations say they view text as a critical presentation component, citing it more often than maps.

        Best Practice

        Based on your audience, consider using text as the primary presentation element supported by charts and tables, rather than vice versa.

        How we can help

         

        Consulting

        Consulting where we deliver expert guidance with our experience, expertise and market research through workshops and assessments for better business outcomes.

        Advisory

        Advisory through our proactive and informed expert advice and insights for optimization of decisions through our Ventana On-Demand service designed for value every month of the year.

        Research

        Research enables insights from our industry analyst team and market research with our Benchmark Research, Dynamic Insights and Value Index research products that provide facts for decisions.

        Education

        Education in a range of business, technology and vertical industry topics through our publishing of digital content in mediums and styles for impactful insights across an entire organization.

        Ready to engage?

        We provide insights and guidance across business and technology. We can help your organization; the first step is to reach out to a member of our team and see how we can help.