- Search
- About Us
- Expertise
- Industries
- Research
- Services
- Resources
- Contact Us
- Join our Community
- Ventana Research Summit 2023
- Home
Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Services for Technology Vendors
We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.
Ventana Research Dynamic Insights
Get Immediate Recommendations Based on Your Current Practices
In today's business climate, staying ahead of the competition and on top of best practices can be a daunting task. For research and advisory firms, keeping up with an ever-changing market can be a challenge, one that ultimately impacts the validity of insights and recommendations. To combat this constant cycle of changing technologies, Ventana Research has developed the Ventana Research Dynamic Insights platform, a system that delivers ongoing insights on market trends and keeps best and worst practices up-to-date with continuous research, while providing immediate feedback to participants.
Using concise web-based surveys, the Ventana Research Dynamic Insights platform immediately provides research participants a dynamic assessment of their company’s efforts as well as research- and experience-based advice on potential next steps to improve. For our clients, this will expand their opportunity to get trusted and actionable research to support decisions ranging from prioritizing application and technology investments to what best practices are most relevant to the organization’s efforts.
Ready to Start?
Select a Ventana Research Dynamic Insight below, take the short survey (<5 minutes), and receive immediate feedback on your people, processes, information, and technology. For more information about Ventana Research Dynamic Insights, or to see how to better utilize the research and findings in your organization, please contact us.
* Interested in learning about our Research Partnership Program? Click here for more information.
In Development
- People Analytics
- Analytics for Revenue Operations
- Revenue Planning
- Open Digital Communication for the Enterprise
- Product Experience
- Work and Resource Management
- Digital Marketing
- Continuous Supply Chain
- Finance Data Preparation
Browse Current Ventana Research Dynamic Insights
Choose an expertise area and explore
Dynamic Insights
Smart Close
Increased investments in financial close automation appears to have enabled organizations to cope with the challenges they've been facing over the past two years, especially in the monthly close.
Dynamic Insights
Employee Experience
Organizations must become more sophisticated in their understanding and support of the employee experience to ensure the satisfaction and loyalty of the workforce.
Dynamic Insights
Data Lakes
The data lake is enabling organizations to economically store and process large volumes of raw data from multiple operational applications in a variety of formats to be queried for a variety of analytic workloads.
Dynamic Insights
Employee Experience
All employees should feel their work is meaningful and valued, have a clear understanding of their career trajectory, and have a good work experience supported by appropriate technology tools.
Dynamic Insights
Sales Planning
Sales planning is essential to managing and improving sales performance. Without a planning process, sales metrics will provide historical context rather than future visibility into sales activities, impacting sales performance.
Dynamic Insights
Data Lakes
Data lakes offer a way to manage big data available for analysis. A data lake combines massive storage capabilities for any type of data in any format with the processing power needed to transform and analyze the data.
Dynamic Insights
Agent Desktop
Agent desktop systems are designed to enable contact center agents to handle interactions efficiently and effectively. Unifying agent desktops helps simplify and speed interactions, improving customer experience.
Dynamic Insights
Sales and Operations Planning
Sales and Operations Planning (Integrated Business Planning) is a management discipline that enables executives to assess trade-offs between multiple interdependent business components.
Dynamic Insights
Machine Learning
Machine learning is the application of specific data science algorithms becoming more accurate as the system records outcomes and processes data resulting in people and technology being more efficient in their operations.