San Ramon, Calif. – February 16, 2012 – New
benchmark research from Ventana Research finds that just 15 percent of
technology businesses have the highest Innovative level of maturity in their use
of analytics, despite being part of the industry that has the more direct
knowledge of the technology to advance people, process and information
readiness in an organization.
With business people in the technology sector under increasing pressure
to operate more efficiently and make better decisions, it is important they
comprehend the full potential of business analytics and how to best take
advantage of them. This new
benchmark research from Ventana Research, the leading business technology
research firm, presents comprehensive, research-based information on technology
organizations’ attitudes towards business analytics.
The research found that about half (49 percent) of
technology companies are satisfied with the process currently used to create
analytics while 38 percent are not satisfied with it identifying it is hard to
build and maintain, process is too slow and information is not actionable as
top three issues. Regarding the current technology for creating and applying
analytics, less than half (48 percent) are satisfied and with a significant
dependence on spreadsheets in 85 percent of organizations, it should be no
surprise over a third (38 percent) will be making changes to their analytics in
the next 12 to 18 months.
“This research finds that spreadsheets are used regularly by most
organizations and that organizations are spending almost two thirds of their
time in data related tasks compared to analytic ones,” said Mark Smith, CEO and
Chief Research Officer of Ventana Research. "These
two key findings along with other factors show a bleak outlook for the
technology sector. This sector has the capabilities to set the standards for
effectively utilizing business analytics across all industries."
This in-depth benchmark research on business analytics the
technology sector assessed the maturity and direction of organizations’ efforts
around the world. Ventana Research undertook this research to acquire
real-world information about maturity, trends and best practices in how they
use analytics and key indicators. It explores how they do this now, how they
view their existing processes and tools, plans they have to change or improve
them, and the benefit they hope to gain by doing so.
To view the webinar, visit: http://www.ventanaresearch.com/Techbawebinar/
Those interested in learning more about this benchmark
research can find additional information at http://www.ventanaresearch.com/Techba/
As a part of your registration you will receive insights and education from
Ventana Research on using technology effectively in business. Ventana Research
thanks those that participated in the benchmark and our media and association
partners who helped make this vertical industry research a reality. Ventana Research provides guidance to
organizations in business analytics through its Ventana OnDemand (http://www.ventanaresearch.com/ondemand) and with its assessment and educational
services offerings. (http://www.ventanaresearch.com/services/).
About Ventana Research
Ventana Research is the most authoritative and respected benchmark
business technology research and advisory services firm. We provide insight and
expert guidance on mainstream and disruptive technologies through a unique set
of research-based offerings including benchmark research and technology
evaluation assessments, education workshops and our research and advisory
services, Ventana On-Demand. Our unparalleled understanding of the role of
technology in optimizing business processes and performance and our best
practices guidance are rooted in our rigorous research-based benchmarking of
people, processes, information and technology across business and IT functions
in every industry. This benchmark research plus our market coverage and
in-depth knowledge of hundreds of technology providers means we can deliver
education and expertise to our clients to increase the value they derive from
technology investments while reducing time, cost and risk.
Ventana Research provides the most comprehensive
analyst and research coverage in the industry; business and IT professionals
worldwide are members of our community and benefit from Ventana Research’s
insights, as do highly regarded media and association partners around the
globe. Our views and analyses are distributed daily through blogs and social
media channels including Twitter, Facebook, LinkedIn and Business Week’s Business Exchange.
To learn how Ventana Research advances the
maturity of organizations’ use of information and technology through benchmark
research, education and advisory services, visit www.ventanaresearch.com.
Media: Copies of benchmark research report and
interviews are available upon request.