Press Releases

Ventana Research today released its 2023 Subscription Management Value Index, a quantified, research-based index evaluating technology providers and products. The Value Index assesses 21 vendors’ products using the Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. Our purpose in conducting this research was to assess the maturity of software vendors and products and their value...

Ventana Research, the leading market advisory and research services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the growth of the organization. In this regard, Ventana Research announces the hiring...

Ventana Research, the leading market advisory services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the growth of the organization in sales and revenue. In this regard, Ventana...

Ventana Research today launched its newest market research initiative into Subscription Management. The goal of the benchmark research is to understand how subscription management is being adopted among more traditional organizations as well as being the mainstay of digital businesses. It will examine all types of business model interactions — from the one-off sale and annual renewal to periodic additions and removals — as managing can rapidly become complex if usage and bundled products and...

Ventana Research today released its 2022 Value Index on Revenue Performance Management (RPM), a quantified, research-based index evaluating technology providers and products. This Value Index assesses 12 vendors’ products using our Ventana Research methodology and blueprint, evaluating software in seven key categories that are weighted to reflect buyers’ needs based on our expertise and research. The Value Index evaluated the readiness of software vendors and products and their value for...

Ventana Research, the leading market advisory services firm in providing consulting, advisory, research and education (CARE) products to organizations worldwide, continues to advance the corporate values of the organization in excellence, reliability, and teamwork with its growth. The firm’s dedication to its clients and use of its products, in what is called the Ventana eXperience (VX), requires a commitment to the organization in sales and the CARE product line. In this regard, Ventana...

Ventana Research today announced its launch of the Office of Revenue practice to support Chief Revenue Officers (CROs) as organizations increasingly adopt this title and a new approach to improving performance and achieving excellence in revenue processes. To achieve their business objectives, CROs recognize the need for software to support digital operations. They need independent and objective research that guides them to best practices and enables them to find the right applications to fit...

Ventana Research launched today its latest benchmark research initiative into Sales Performance Management (SPM). The purpose of this research is to examine the extent to which organizations have adopted and benefitted from the dedicated modern processes, applications and tools to effectively manage sales performance. It will investigate the use of analytics and BI, capacity and resources planning, channel management, coaching, compensation, commissions, incentives, learning, objectives,...

Ventana Research announced today the winners of the 13th Annual Digital Leadership Awards. These awards showcase organizations and the professional leadership that are using technology to achieve exemplary outcomes. The prestigious Ventana Research Digital Leadership Awards recognize leaders and pioneers who have contributed to their organization’s success and championed improvements across their people, processes, information and technology.

Ventana Research is excited to announce that nominations are now open for its 13th Annual Digital Innovation Awards. The awards honor technology providers and the technologies they offer in their products that are making or have the potential to make a positive impact on their users and business at large. Ventana Research created these awards to recognize pioneering vendors, those that develop and provide advances in technology that drive change and increased value for organizations worldwide.

Ventana Research today announced the 10 winners of the 12^th Annual Digital Leadership Awards. These awards spotlight organizations and those individuals with supporting technology vendors that utilize technology to advance business and IT. The prestigious Ventana Research Digital Leadership Awards recognize individuals and companies that have utilized and championed improvements across their people, processes, information, and technology to grow their business and industry potential.

Ventana Research today released its 2019 Value Index on Sales Performance Management, a quantified, research-based index evaluating technology providers and products. This Value Index assesses product adequacy based on the functional requirements and capabilities of our sales performance management blueprint, which reflects what every RFI/RFP should include in an evaluation. This Value Index assesses how well the vendor supports the overall needs of sales performance management, examining the...

Ventana Research announced today its latest Dynamic Insights research endeavor on sales analytics. Sales analytics, one of the key topics of sales expertise for Ventana Research, is an area where organizations find the best success when teams can build plans, measure actions and review performance using objective results instead of intuition.

Ventana Research announced today that nominations are open for its 12th Annual Digital Leadership Awards. These Awards honor technology and business leaders who are championing and implementing advanced business practices and technology to drive better results. The awards recognize individuals and organizations that exemplify the understanding that superior performance requires a clear vision, determination and the concerted efforts of a team.

Ventana Research today announced the 10 winners of the 12^th Annual Digital Innovation Awards. These awards identify the technologies that have the most striking innovation and impact in their respective categories. The prestigious Ventana Research Digital Innovation Awards recognize trailblazing vendors that contribute advancements in technology, drive change, and increase value for organizations worldwide. The awards are backed by market research and analyst subject matter and technology...

Ventana Research announced today its newest market research endeavor on sales planning in the form of a new Ventana Research Dynamic Insights. The Ventana Research Dynamic Insights methodology delivers market research that can provide continuous insights and identify market changes in real-time, while also providing direct feedback to survey participants. Sales planning, one of the key topics of sales expertise for Ventana Research, is an area in which organizations find the best success when...

Ventana Research today announced the 27 finalists of the 12^th Annual Digital Innovation Awards. These awards identify the top technologies that have the most striking impact in their respective markets, recognizing pioneering vendors that contribute advancements in technology, drive change and increase value for organizations worldwide. Out of all the nominations, these 27 finalists are exemplar providers who push technology to go further.

Ventana Research announced today that nominations are open for its 12^th Annual Digital Innovation Awards. These Awards honor technology providers, and the technologies they offer in their products, that are making or have the potential to have a positive impact on their users and business at large. Ventana Research created these awards to recognize pioneering vendors; those that develop and provide advances in technology that drive change and increased value for organizations worldwide.

Ventana Research today unveiled a sharply focused and digitally innovative research agenda for 2019. This agenda details the areas of expertise the firm will focus on in 2019. The research detailed in this agenda provides support to enable businesses to maximize and refine their people, processes, information and technology using enterprise software.

Ventana Research today announced the 10 winners of the 2018 Digital Innovation Awards. These awards, presented annually, identify the technologies that have the most striking impact in their respective markets. The prestigious Ventana Research Digital Innovation Awards recognize pioneering vendors that contribute advancements in technology, drive change, and increase value for organizations worldwide, backed by market research and analyst expertise across business and IT.

Ventana Research today announced the finalists of the 2018 Ventana Research Digital Innovation Awards. The Digital Innovation Awards recognize technology providers that have introduced noteworthy innovations in technology that advance business and IT. They showcase advances in the productivity and potential of business applications as well as technology that contributes significantly to improved efficiency, productivity and the performance of an organization.

Ventana Research today announced the recipients of the 2018 Digital Leadership Awards. These awards, presented annually, spotlight organizations and those individuals with supporting technology vendors that utilize technology to advance business and IT. The Ventana Research Digital Leadership Awards is a prestigious leadership awards program, backed by a proven industry analyst firm with market research and expertise across business and IT. The awards recognize individuals and companies that...

Ventana Research today announced the launch of a new webcast series, Friday Back-to-Business Thought Leadership: Six Sessions for Digital Innovation. The six-webcast series will focus on digital transformation in front office processes and technologies that help organizations analyze and operate marketing, sales and service to provide the best possible customer experience. Starting on September 28th with “Innovating Voice of the Customer Technologies,” the series will run through December 7^th,...

Ventana Research announced today that nominations are open for its 2018 Digital Innovation Awards. These Awards, presented annually, honor technology providers, and the technologies they offer in their products, that are making or have the potential to have a positive impact on their clients. Ventana Research created these awards to recognize pioneering vendors; those that develop and provide advances in technology that drive change and increased value for organizations worldwide.

Ventana Research announced today that nominations are open for its 2018 Digital Leadership Awards. These Awards, presented annually, honor technology and business leaders that are championing and implementing advanced business practices and technology to drive better results. The awards recognize individuals and organizations that exemplify the understanding that superior performance requires a clear vision, determination and the concerted efforts of a team.

Ventana Research, the leading business technology research and advisory services firm, today unveiled a sharply focused and digitally innovative research agenda for 2018. This agenda, which continues the firm's 15-year history of research and its extensive reach with both buyers and users of business technology, details the areas expertise the firm will focus on for 2018. The research detailed in this agenda will provide continued support to enable businesses to utilize their technology and...

Ventana Research today announced the 10 recipients of the 2017 Digital Leadership Awards. These awards, presented annually, spotlight organizations and those individuals with supporting technology vendors that utilize technology to advance business and IT. The Ventana Research Digital Leadership Awards is a prestigious leadership awards program, backed by a proven industry analyst firm with market research and expertise across business and IT. The awards recognize individuals and companies that...

Ventana Research today announced the 10 winners of the 2017 Digital Innovation Awards. These awards, presented annually, identify the technologies that have the most striking impact in their respective markets. The Ventana Research Digital Innovation Awards are the most prestigious technology awards program, backed by a proven industry analyst firm with market research and expertise across business and IT. The awards recognize pioneering vendors that contribute advancements in technology, drive...

Ventana Research today announced the finalists of the 2017 Ventana Research Digital Innovation Awards. The Digital Innovation Awards recognize technology providers that have introduced noteworthy innovations in technology that advance business and IT. They showcase advances in the productivity and potential of business applications as well as technology that contributes significantly to improved efficiency, productivity and the performance of an organization.

Ventana Research announced today that nominations are open for its 2017 Digital Leadership Awards. These Awards, presented annually, honor business and technology leaders that are championing and implementing advanced business practices, using  technology to drive maximum results. The awards recognize individuals and organizations that exemplify the understanding that superior performance requires a clear vision, determination, and the concerted efforts of a team.

Ventana Research announced today its newest market research endeavor on sales and operations planning (S&OP) using its latest innovative service, Ventana Research Dynamic Insights. This new approach to research comes from the industry’s most trusted market research provider; one that has built its reputation on research facts that reliably guide buyers and organizations through evaluating the performance and effectiveness of their current environment and enables them to determine next steps....

Ventana Research announced today a dramatic shift in the market research industry, as the research and advisory services firm rolls out a new product to address two major obstacles that have impeded firms’ ability to deliver maximum value to the market: the challenge to deliver ongoing insights on the market trends and the state of best and worst practices by providing continuous research, and the need to provide to the research participant immediate value in the form of insights and guidance...

Ventana Research announced today that nominations are open for its 2017 Digital Innovation Awards. These Awards, presented annually, honor technology providers, and the technologies they offer in their products, that are making or have the potential to have a positive impact on their clients.  Ventana Research created these awards to recognize pioneering vendors; those that develop and provide advances in technology that drive change and increased value for organizations worldwide.

Ventana Research today released The Next-Generation of Product Information Management benchmark research. Product Information Management (PIM) provides organizations a way to automatically produce a complete, reliable definition and view of all products including any type of attribute without forcing every department and business unit to use the same application or format. The research assessed challenges associated with PIM deployment, including how trends such as online channel development,...

Ventana Research today announced the release of its benchmark research, Next-Generation Sales Analytics. This research investigated sales analytics processes and systems, the best and worst practices, technology needs and potential or realized benefits. These best practices in this new report will help educate sales organizations who wish to not only be the most efficient, but manage sales effectively. Today a new generation of digital technologies is adding more power and flexibility to sales...

Ventana Research, a cutting-edge business technology research and advisory services firm connecting to improve business performance, today unveiled a sharply focused and far-reaching research and education agenda for 2017. This agenda, based on a continuation of the firm’s more than decade of research and its analysts’ extensive contacts with both buyers and users of business technology, details the research and functional areas the firm will focus on. The research this agenda details will make...

Ventana Research, the most authoritative and respected benchmark business technology research and advisory services firm, today announced the introduction of its redesigned digital community: www.ventanaresearch.com. This cutting-edge online resource provides otherwise unavailable educational content and industry insights for business users as well as premium content for enrolled members of the Ventana Research community. The design of this new community provides radically simplified...

Ventana Research today announced the 28 winners of the 2016 Leadership Awards. These prestigious Awards, selected and presented annually, identify business and IT leaders who are using technologies and applying best practices to create the best possible outcomes in productivity, performance and support of an organization’s goals and objectives. The awards thus recognize pioneering leaders and organizations that embrace technology to drive change and increase value for organizations across the...

Ventana Research today announced the 30 winners of the 2016 Technology Innovation Awards. These Awards, presented annually, identify the technologies that have had or have the potential to have the most striking positive impact and honor their providers. The Technology Innovation Awards are the most prestigious annual industry technology awards backed by a proven industry analyst firm with market research and expertise across business and IT. The awards thus recognize pioneering vendors that...

Ventana Research today announced that nominations are now open for its 2016 Technology Leadership Awards. These Awards, presented annually, recognize organizations and individuals that have achieved notable success in leading change, increasing productivity and attaining superior business outcomes. The awards recognize individuals and organizations that exemplify the understanding that superior performance requires a clear vision, determination and the concerted efforts of a team.

Ventana Research today announced that nominations are now open for its 2016 Technology Innovation Awards. These Awards, presented annually, honor technology providers and technologies they offer in their products that are making or have the potential to have a positive impact on their clients. Ventana Research created and annually delivers these awards to recognize pioneering vendors, those that develop and make available advances in technology that drive change and increased value for...

PIM is a technology and business process that enables organizations to automatically produce a...