About the Benchmark
Predictive Analytics

Ventana Research conducted research on the use of predictive analytics. This benchmark research focused on understanding the business benefits of advanced analytics and the challenges associated with deploying them. It gauged, across lines of business and industries, the adoption and importance of various types of advanced analytics including statistics, forecasting, data mining, simulation and optimization. The research also explored not only the technology issues but also the skills that are required to implement and to understand these analytics.  

This research will help executives and managers to better understand how to improve their analytic efforts with specific knowledge on best and worst practices. Ventana Research believes that with proper planning and execution, companies that deploy and use predictive analytics effectively can achieve a competitive advantage.

more information on this research or how to benchmark your organization's maturity and competency in people, process, information and technology using our research or how to use the Value Index, please contact clientservices@ventanaresearch.com

Not sure where to start? Leverage our research to gain education on best practices and make immediate improvement:

•    Download the executive summary to learn more about this research.
•    Listen to the webinar to gain a better understanding of how it can help you.
•    Access our full range of education and fact-based research through Ventana On-Demand.
•    Determine how to improve your people, process, information and technology efforts.
•    Contact us to learn how to benchmark your organization’s maturity and competency.

Members of the media who are looking for further information should contact   marketing@ventanaresearch.com


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